DTC Producer, MS NOW Content Strategy
Versant3
Posted: May 13, 2026
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Quick Summary
DTC Producer, MS NOW Content Strategy needs an experienced content strategist with expertise in creating engaging content for various platforms and a strong understanding of MS NOW's unique brand and audience.
Required Skills
Job Description
VERSANT is a leading force in news, sports and entertainment - home to iconic and trusted brands that inspire, inform, and delight audiences. Our unique combination of content, technology and services enriches the cultural fabric, igniting passions, sparking conversations, and connecting people to what they love most.
As an independent, publicly traded company, VERSANT brings together powerhouse cable networks - including USA Network, CNBC, MS NOW (formerly MSNBC), Oxygen, E!, SYFY, and Golf Channel - with dynamic digital and direct-to-consumer brands such as Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. Together, these businesses reflect our commitment to delivering exceptional experiences across every screen and service.
VERSANT is an industry-changing media company fueled by innovation and an entrepreneurial spirit. With a strong foundation and a forward-looking vision, VERSANT empowers creativity, embraces change, and drives connection in an ever-evolving world.
This producer role will be central to executing MS NOW’s direct-to-consumer programming strategy, growing new audiences and as well as fostering deep engagement from MS NOW fans, inviting them toward richer experiences in our upcoming paid app.
This person will work closely with the MS NOW Linear Programming and Digital Editorial teams to produce a daily content offering that drives subscriber growth and profitability. They’ll support the MS NOW team by producing original content formats with existing talent and new voices.
This position is represented by the Writers Guild of America East.
Responsibilities:
• Produce, and edit exclusive video content for MS NOW’s direct-to-consumer offering, including news and non-news programming
• Produce daily livestreams, including support for breaking news moments, special live events
• Help source, evaluate, and produce content pitches from the broader MS NOW organization
• Curate featured video content within the MS NOW direct-to-consumer app
• Maintain MS NOW’s high editorial standards and journalistic rigor in all aspects of content development and production
• Stay up to date on important news stories and consumer trends, proactively identifying and pitching engaging ideas to grow the DTC audience and the MS NOW brand
 
• 3+ years’ experience producing news / political content / writing news / breaking news / political content for digital and/or social platforms
• Strong news writing, research, and communication skills
• Proficiency with Adobe Premiere, Pro Tools, YouTube Studio
• Established knowledge of Vmix, Riverside
• Willingness to work non-traditional hours (weekends and/or late nights) to service needs of a 24/7 news product
• Flexibility to respond to breaking news situations outside of regular working hours
• Ability to work calmly under pressure and meet deadlines
• Understanding of digital gear (camera operations, microphones)
• Deep knowledge and passion for news and politics
• Deep knowledge of content strategy in digital, social media, streaming, livestreaming space
• Highly organized with strong attention to detail
• Strong communicative and collaboration skills
Additional Job Requirements:
• Must be willing to work in New York, NY.
• Must be willing to work weekends.
• Must have unrestricted work authorization to work in the United States.
Salary Range: $93,000 - $110,000
As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].
VERSANT Media is committed to fair and equitable compensation practices. We include a good faith pay range for each position to comply with applicable state and local pay transparency laws and to promote equity across our organization. Actual compensation will be based on factors such as the candidate's skills, qualifications, experience, and location and may include additional forms of compensation and benefits such as health insurance, retirement plans, paid time off, etc.
VERSANT Media is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at VERSANT via-email, the Internet, or in any form and/or method without a valid written Statement of Work in place for this position from VERSANT's Talent Acquisition team will be deemed the sole property of VERSANT. No fee will be paid in the event the candidate is hired by VERSANT as a result of the referral or through other means.