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DPV

Confidential

Jacksonville, Florida permanent

Posted: April 2, 2026

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Quick Summary

DPV primary function is to maximize sales of Cordialsa USA products at various customer sites and provides excellent customer service through safe and effective merchandising, stocking, planning, selling, ordering, and in-store servicing.

Job Description

The DPV primary function is to maximize sales of Cordialsa USA products at various customer sites and provide excellent customer service through safe and effective merchandising, stocking, planning, selling, ordering, and in store servicing.

The DPV identifies and acts on exhibition opportunities, makes secondary placements, gains extra displays, uses Point of Sale (POS), and makes effective In Store Plan-o-gram implementations through use of company guidelines.

 

Key Position Responsibilities

Collaborate and participate in Cordialsa USA plans to Grow sales volume, market share, product distribution, space allocation, and customer service in all assigned accounts

Responsible for optimizing adequate in-store conditions (out of stock, voids, etc.)

Follow RESPLY guidelines: Taking pictures of displays and shelfs, accurately record assigned and completed activities within each store call; review and publish Store Fliers and Magazines when needed, report out of stocks to Sales Representative, and Report back of stock quantities

Ensure product is rotated and is in good selling condition as directed

Pack-out primary location and display as directed

Merchandise Cordialsa USA products as directed to drive key performance metrics

Follow standard operating procedures that outline route schedules, merchandising standards, pack-out shelves with product, rotating product regularly and front facing product or as directed

Ensure shelves are set SKU to tag, promotional displays are properly executed and back stock is maintained and organized for Cordialsa USA products

Validate placement according to planograms as directed for headquarter controlled stores

Ensure price tags are up and, when directed, ensure promoted price is executed

Communicate pricing issues in a timely manner (both on and off shelf) to Sales Representative and Team Leader

Validate compliance and/or secure placement of secondary locations and display as directed

Place POP Material as directed

Follow Merchandising Standards when executing activities within the daily strategy

Understand value of in store activities to maximize value of time in store

Cover assigned territory to meet frequency and time in store guidelines

Execute tactical activities with guidance from assigned Sales Representative

Maintain company-owned equipment and properly handle paperwork

Provide timely communication to assigned Sale Representative and Leader regarding any business challenges

Share proactive best practices, solutions, and insights across the team

Communicate competitive and market activity and insights to Team Leader

Set and review performance against objectives with assigned Sale Representative on a monthly basis

Communicate directly with co-workers on issues, openly share ideas with others, encourage performance in others, give feedback when needed, and train new employees when applicable

Identify and communicate all selling opportunities and potential issues to Sales Representative, respond to co-worker communications, inform co-workers of all relevant activities at accounts, communicate completion of assigned daily tasks

Develop proper relations with store key decision makers within territory to maximize merchandising results

Conduct activities in a safe manner, follow corporate safety guidelines.

Identifies incremental sales opportunities

Key Essentials / Attributes:

 

Knowledge of the customers within the area assigned is a plus

Ability to practice safe working habits at all times

Initiative: Self-starter, gets involved quickly, takes on difficult tasks with enthusiasm. Takes action to achieve goals beyond what is required.

Energy: Maintains high activity/productivity level. Operates with sense of urgency, efficiency, effectiveness and determination over extended periods of time.

Stress Tolerance: Maintains stable and professional performance under pressure or opposition

Detail: Strives to understand the details. Balances, analyzes and takes appropriate action. Solid planning, detail oriented and organization skills.

Communication: Presents ideas effectively, actively listens, and works across functional boundaries with the ability to effectively communicate with co-workers and store personnel. Ability to influence others.

Teamwork: Can work in group or alone; oriented towards the good of the whole. Contain ability to build rapport and good working relationship with multiple store personnel, including Store Managers, Assistant Store Managers and Department Managers, as well as co-workers.

Manage job professionally and with a high level of organization

Ability to effectively deal with change and adversity in the work place, and work in a fast paced environment

Demonstrate ability to deliver consistent results while building organization capabilities.

Ability to respond to change with positive attitude, offer suggestions for improvements to increase effectiveness of change, support new initiatives, and maintain an open mind.

Utilization of innovation and creativity in generating new and unique ideas and solutions that capitalize on opportunities to benefit customers and Cordialsa USA.

Ability to form customer partnerships that exceed expectations and help customers identify and execute the appropriate strategies for their business success.

Ability to work independently.

Flexibility with the ability to change schedule on a daily basis to meet the demands of the business.

Demonstration of effective communication skills.

Ability to identify and solve problems with minimal guidance to minimize disruptions to the business.

Ability to perform hard work in a fast-pace work environment and meet the defined physical activities (frequent lifting, bending, and carrying up to 25 lbs., occasionally over 50 lbs., pushing, pulling, etc.) while adhering to set safety expectations and processes.

Education

High School Diploma or GED required; College degree highly preferred.

 

Experience

Minimum of 1 years of sales & customer management; experience with a consumer packaged goods organization preferred

Consumer packaged goods experience in a direct store delivery environment preferable.

Previous grocery, retail, sales, and/or customer service experience a plus.

 

Other Requirements

Must be authorized to work in the United States

Bilingual Spanish / English (50% or more )

Must have car to access multi-store locations within assigned shift

Valid driver's license and proof of insurance

Must live within 50 miles or 60 minutes of primary work location

A flexible work schedule is required.

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