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Director Sales Special Events - Southwest

Aegworldwide

Austin, TX (Midwest Southwest) permanent

Posted: April 29, 2026

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Quick Summary

We are seeking a Director Sales Special Events to join our team, where you will be responsible for overseeing the successful execution of large-scale events, managing a team of sales professionals, and driving revenue growth through innovative marketing strategies.

Job Description

For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.

Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.

If you want to be challenged to up your game and make a difference, then join us in giving the world reason to cheer!

Job Summary
The Director Sales-Special Events is responsible for the sales of special events, local special event marketing and networking to grow the special event business, and meeting sales goals. In addition, the Director of Special Events will execute special event contracts and letter agreements.

Essential Functions

• Network, research and cold call potential clients to create new business opportunities. Manage client relationships. Create event proposals and budgets. Collect event deposits and contract signatures once event(s) are confirmed.

• Advance event details for confirmed events and serve as contact person for event related issues. Ensure that all steps are taken to guarantee the event is executed successfully. Collect vendor quotes and finalized contracts.

• Trains and manages special event staff; including bar, wait and security personnel. Ensure that special events staff is adhering to company policy regarding rentals and special event execution. Be available to advise or make recommendations on any issues that may arise in the event process.

• Follows up with clients to ensure event meet client's expectations, place holds for future dates/show if event could become reoccurring.

• Promotes upcoming events and availability to potential, existing and past clients. Respond to inquiries on availability, pricing and locations. Negotiate deal terms and pricing.

• Prepares contracts and letter agreements once proposals are accepted. Submit budget and change orders.

• Creates competitive pricing models that drive the maximum revenue possible for the venue. Track sales and devise plans to reach annual goals.

• Develops strategic collateral materials, online marketing and other strategic tools to generate activity.

Required Qualifications

• BA/BS Degree (4-year) (Advanced Degree Preferred)

• Advanced Degree in Sales, Marketing, or a related field preferred

• 6-8 years

• Of related work experience

• Prior experience working in music venues preferredf

• Computer savvy and proficient in MS Office Professional Suite (Outlook, Word, Excel)

• Must be self-motivated and have a professional and calm demeanor

• Excellent interpersonal, as well as written and verbal communication skills

• Extensive experience in sales with an ability to create and foster working relationships with clients

• Exceptional customer service skills

• Management experience

• Strong organization, project management and decision making skills

• Must be able to work flexible schedule, including nights, weekends and holidays

• Previous experience in event planning and execution with ability to manage and delegate tasks

Payscale: $71,477.46 - $97,469.08

Bonus: This position is not eligible for a bonus under the current bonus plan requirements. This position is eligible for commission under the current commission plan requirements.

Benefits: Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.

AEG reserves the right to change or modify the employee’s job description whether orally or in writing, at any time during the employment relationship. AEG may require an employee to perform duties outside their normal description.

AEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state and local employment laws in making hiring and employee decisions. We are an equal opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state or local law.

Employer does not offer work visa sponsorship for this position.

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