Director, Programmatic & Partnerships

VERSANT is a leading force in news, sports and entertainment - home to iconic and trusted brands that inspire, inform, and delight audiences. Our unique combination of content, technology and services enriches the cultural fabric, igniting passions, sparking conversations, and connecting people to what they love most.

As an independent, publicly traded company, VERSANT brings together powerhouse cable networks - including USA Network, CNBC, MS NOW (formerly MSNBC), Oxygen, E!, SYFY, and Golf Channel - with dynamic digital and direct-to-consumer brands such as Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. Together, these businesses reflect our commitment to delivering exceptional experiences across every screen and service.

VERSANT is an industry-changing media company fueled by innovation and an entrepreneurial spirit. With a strong foundation and a forward-looking vision, VERSANT empowers creativity, embraces change, and drives connection in an ever-evolving world.

Versant is building a new, high-impact programmatic revenue function to support the growth of the Fandango Movie Network. We are seeking a Programmatic Account Executive to serve as the Programmatic Owner, responsible for driving revenue across Programmatic Guaranteed (PG), Private Marketplaces (PMP), and indirect programmatic demand.

This role blends sales leadership, programmatic strategy, and revenue ownership in a fast-growing, build-mode organization. You will act as the primary programmatic point of contact for agencies, studios, DSPs, and internal teams.

What You’ll Do

Programmatic Revenue & Partnerships

• Own a book of business across agencies, studios, and advertisers for programmatic buying
• Drive revenue through PG, PMP, and strategic programmatic partnerships
• Identify and grow new programmatic demand across agencies, DSPs, and brand teams
• Serve as the primary programmatic contact for assigned partners

Programmatic Strategy & Yield Ownership

• Own the overall programmatic revenue model across direct and indirect demand
• Partner with yield and monetization teams to:• Set pricing and floor strategy
• Prioritize SSPs and DSPs
• Balance guaranteed deals with backfill to maximize total revenue

• Use market data, delivery trends, and buyer behavior to continuously refine how inventory is sold

Cross-Functional Leadership

• Work closely with:• Programmatic Operations on deal setup, pacing, and delivery
• Yield & Supply on performance and optimization
• Direct Sales to support hybrid and studio-driven opportunities

• Ensure sold deals are executed cleanly and scale over time

Market Leadership

• Build and maintain relationships with:• Holding companies
• Agency trading desks
• DSPs (TTD, DV360, Amazon, Yahoo, etc.)

• Serve as a trusted voice on programmatic strategy, pricing, and product capabilities

What Success Looks Like

• PG and PMP become meaningful contributors to AVOD revenue
• Agencies adopt programmatic buying at scale on the Fandango Movie Network
• Indirect demand is optimized to efficiently monetize excess supply
• Programmatic revenue becomes predictable, scalable, and aligned to inventory strategy

Qualifications

• 5–10+ years in programmatic sales, agency trading desks, or publisher-side programmatic
• Strong experience selling Programmatic Guaranteed and PMPs
• Deep familiarity with CTV, AVOD, DSPs, and SSPs
• Comfortable working across sales, operations, and monetization teams
• Thrives in a build-mode, fast-growing media company

Additional Job Requirements

• Hybrid: This position has been designated as hybrid, generally contributing from the office, a minimum of three days per week.
• Must be willing to work in the California or New York office
• Salary range: $185,000 - $225,000 base + commission

As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

For LA County and City Residents Only: VERSANT Media will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

VERSANT Media is committed to fair and equitable compensation practices. We include a good faith pay range for each position to comply with applicable state and local pay transparency laws and to promote equity across our organization. Actual compensation will be based on factors such as the candidate's skills, qualifications, experience, and location and may include additional forms of compensation and benefits such as health insurance, retirement plans, paid time off, etc.

VERSANT Media is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at VERSANT via-email, the Internet, or in any form and/or method without a valid written Statement of Work in place for this position from VERSANT's Talent Acquisition team will be deemed the sole property of VERSANT. No fee will be paid in the event the candidate is hired by VERSANT as a result of the referral or through other means.