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Director of Sales & Marketing

AccorHotel

Carolina, Carolina, Puerto Rico permanent

Posted: December 9, 2025

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Quick Summary

The Director of Sales & Marketing is responsible for leading the sales and marketing efforts of the hotel, including developing and implementing marketing strategies, managing sales teams, and analyzing market trends.

Job Description

Fairmont El San Juan Hotel, where lively vibes and peaceful ocean views meet. Located minutes from Old San Juan, on the award-winning Isla Verde Beach in Puerto Rico. The resort features four pools, villa rooms, live entertainment, a Well & Being Spa and Fitness Center, paddleboards, luxury cabanas, signature dining at Caña, El San Juan Beach Club, Meat Market, Riva and Chandelier Bar featuring a 7,000 Crystal Chandelier.

What is in it for you

• Employee benefit card offering discounted rates at Accor worldwide
• Learning programs through our Academies
• Opportunity to develop your talent and grow within your property and across the world!
• Ability to make a difference through our Corporate Social Responsibility activities

 

Do you have the vision, expertise, and drive to lead a hotel through a market-defining transformation? At Fairmont El San Juan Hotel , we’re seeking a Director of Sales & Marketing to spearhead our hotel’s repositioning and rebranding journey, ensuring a seamless transition to a new era of luxury.

In this role, you will:

🔹 Craft and execute sales strategies that maximize revenue and market share.

🔹 Lead a high-performing sales team to drive business growth.

🔹 Elevate the hotel’s presence through innovative marketing initiatives.

This is a rare opportunity to redefine a luxury destination, blending strategic leadership with a bold, forward-thinking approach. If you’re ready to take on a career-defining role, we want to hear from you.

What you will be doing:

• Prepare and administers the hotel’s sales & marketing plan and related budget ensuring integration of the strategic planning process in daily operations of the department to achieve total revenue goals.
• Lead and develop the sales team to achieve their highest potential in concert with our strategic plan and direction.
• Direct and manage all sales training, yearly sales targets, sales quotas, the incentive plan and all other corporate and hotel learning required to maintain the most effective sales professionals in the market.
• Remains informed of the competition’s sales and marketing strategies and counteract effectively to secure maximum business for our hotel and our company.
• Evaluate and recommend opportunities for developing new sources of business in all market segments and thereby broadening the account base.
• Ensure the delivery of guest service through the operations group to exceed customer expectations.
• Maintains regular and effective communication with corporate sales and marketing management teams, and other local hotels while working with the Regional DOS&M on synergistic opportunities.
• Leads the sales and marketing coordination efforts with local tourism initiatives to ensure a leadership role of the hotel.

 

 

• Bachelor’s degree and/or Hotel Management degree is an asset.
• Minimum of 5 years of experience in a senior sales management capacity within the hospitality industry or related tourism field.
• Revenue management experience essential.
• Excellent communications skills - interpersonal, written and public/media relations.
• A proven record of results-oriented leadership and team development.
• Computer literacy required in at least the following programs: MS Office and Property Manage

 

 

 

All your information will be kept confidential according to EEO guidelines.

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