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Director of Public Relations

MinorInternational

Bangkok, Bangkok, Thailand permanent

Posted: March 2, 2026

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Quick Summary

The Director of Public Relations is responsible for creating and maintaining a high profile and positive image for the hotel, encouraging customer preference for the hotel, and developing marketing strategies to increase brand awareness and loyalty.

Job Description

A luxury hospitality brand for modern travellers, Anantara connects guests to genuine places, people and stories through personal experiences and providing heartfelt hospitality in the world’s most exciting destinations. From pristine islands and tropical beaches to cosmopolitan cities, tranquil deserts and lush jungles, Anantara welcomes guests for journeys rich in discovery.

As the Director of Public Relations for Anantara Siam Bangkok Hotel, your mission is to focus on creating and maintaining a high profile and positive image for the hotel and encouraging customer preference for the hotel by effectively communicating with media and industry partners. 

 

The successful candidate will work directly with the hotel teams and with the support of the Global PR team to achieve international, regional, and local PR exposure, manage media relations, and build loyalty amongst top-tier media on behalf of the hotel and the brand(s), with the objective of keeping the hotel and the brand front of mind, driving revenue, and elevating the property to achieve their public relations, communications and commercial objectives.

 

This role reports to Area Director of Public Relations and coaches Public Relations Executives.

• Bachelor’s degree in public relations or equivalent
• Fluent in both English and Thai (bilingual)
• At least 5+ years of experience in leading a public relations team with evident track record
• Strong ability to elevate fruitful connection with Thai media & journalists, influencers and KOLs, and local trade agencies
• Experience in hotel/tourism/luxury retail business is a plus
• Proficient in using computer software and publishing systems
• Proven digital and social media skills
• A sound understanding of Public Relations/MarCom, photography, and video requirements
• Proven contacts within the travel & tourism sector – solid database of media contacts, airline partners, and tourism boards
• Proactive, dynamic, and able to succeed in a fast paced, deadline driven environment.

Anantara Siam Bangkok Hotel combines an unrivalled location with iconic design and gracious hospitality. High chandeliered ceilings, hand-painted silk murals and lush gardens provide a feeling of sanctuary in this city that never sleeps.

Venture out and explore, with the skytrain just steps away. Wander on foot to Bangkok's most exclusive malls, just around the corner. Return for award-winning dining and unwinding at Anantara Spa.

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