Director of Product, Core Markets

Highlights:

• Role: Director of Product

• Location: Remote (core hours 9:00–18:00 CET)

• Languages: Fluent English (C1) and Russian (Native)

• Travel: Regular travel to customers, conferences, and the U.S.

• Reports to: VP of Product

About Fundraise Up

We’re Fundraise Up - a global fundraising platform built to make donating to nonprofits fast, seamless, and accessible to all. Every month, our technology powers tens of millions of dollars in donations across the globe. We focus on innovation that directly impacts results: faster load times, higher conversion rates, global payment support, and accessibility-first design.

Our platform is trusted by many of the world’s leading nonprofits, including UNICEF, the Alzheimer’s Association, and a wide range of global NGOs. With a 4.9/5 rating across top software review platforms, we’re recognized not just for our impact - but for the quality of the product we deliver.

A Truly Global Product

We operate in the enterprise segment, serving nonprofit organizations across North America, the United Kingdom, Australia, and Europe.

We’re building a large and complex product ecosystem that serves nonprofits, donors, and partners around the world. The platform includes a modern checkout experience and customizable widgets (each a standalone SPA), donor, organization, and partner portals, admin tools, and several internal apps.

Our backend is powered by Node.js (Koa, NestJS) and MongoDB. The frontend stack includes Webpack, Vue.js, and React, with nearly all code written in TypeScript. For high-throughput messaging and background processing, we use Kafka (for millions of events) and Bull (Redis). Analytics data is stored in ClickHouse, and we use Elasticsearch for search.

The Team

We are a distributed team of 160+ product professionals. Our team members are mainly based across Spain, Poland, Portugal, Georgia, Armenia, Serbia, Turkey, and Cyprus.

Despite our scale, we operate like a focused team - where every task matters and every voice is heard. We value thoughtful collaboration, strong engineering practices, and a product mindset. Biweekly engineering forums give space to share learnings and celebrate technical achievements. You’ll be joining a team where quality, mentorship, and mutual respect come first.

About the role

As Director of Product, Core Markets, you will own the strategy and execution that positions Fundraise Up as the category leader in key nonprofit verticals. You’ll lead and grow a team of Product Managers, collaborate tightly with Sales, GTM, and Customer Success, and engage directly with senior nonprofit executives on complex, enterprise-scale deals. This is a hands-on, results-driven role — you will set bold vision, raise the bar on execution, and drive measurable revenue growth and market dominance.

What “Core Markets” means here

Core Markets represent the priority verticals where Fundraise Up has established strong traction and significant growth potential — including large Tier 1 & Tier 2 nonprofits across Cause & Cure, Faith-based, and adjacent segments. Your mandate: position Fundraise Up as the partner of choice and default platform within these key markets.

Key Responsibilities

Market & Customer Leadership

• Develop deep expertise in Core Markets — understand segments, buying behaviors, procurement and RFP patterns, compliance requirements, and the key barriers to adoption.

• Drive continuous discovery — conduct executive interviews, site visits, and industry events, translating insights into clear “must-haves” versus differentiators for each vertical.

• Own strategic enterprise deals — present the product vision, address objections, and collaborate with the Go-to-Market team to co-create scalable, enterprise-grade rollout plans.

Portfolio Strategy & Outcomes

• Define and own the Core Markets strategy and multi-quarter roadmap across verticals; articulate crisp bets with quantified business cases.

• Balance scale vs. customization: protect product integrity while unlocking enterprise wins (no “zoo” of one-offs).

• Set and deliver against OKRs that tie directly to revenue and adoption (ARR growth, win-rate, NRR, adoption of key capabilities).

Team Leadership

• Hire, mentor, and inspire 2–5 PMs (vertical leads). Build a culture of ownership, curiosity, and high accountability.

• Establish operating rituals (discovery cadence, metrics reviews, launch playbooks) that scale learning and delivery.

• Grow leaders: coach PMs to manage their own cross-functional pods and represent the product credibly with enterprise customers.

GTM & Cross-Functional Partnership

• Operate as a true partner to Sales, Solutions, CS, and Marketing: equip teams with product narratives, competitive angles, and clear boundaries.

• Lead cross-functional execution with Engineering, Design, and Analytics to ship impactful, reliable capabilities on time.

• Communicate trade-offs with executive clarity; make decisions, document rationale, and keep stakeholders aligned.

Skills and Qualifications

• 10+ years in Product Management, with 3+ years leading PMs (managing managers or multiple PMs across areas).

• Enterprise B2B experience (SaaS/fintech/payments/e-commerce or adjacent), including pre-sales/RFPs and complex stakeholder management.

• Proven discovery & execution track record: from insight → business case → delivery → measurable impact.

• Metrics fluency: ARR, NRR, win-rate, conversion, adoption, time-to-value; strong analytical and decision-making skills.

• Communication: C1/C2 English—clear, confident, and persuasive with executives and cross-functional teams.

• Travel-ready: comfortable with regular customer visits and conferences (including the U.S.).

Bonus points

• Experience in nonprofit, giving, or payments (compliance, risk, donor experience).

• History of building vertical toolkits/solutions that scale across enterprise accounts.

What Great Looks Like in 12 Months

• Significantly improved win rate in our core markets.

• 80%+ of release expectations achieved.

• Clear narrative and playbooks for the field: why we win, where we don’t, what to say “no” to—and why.

• Team operating system in place: quarterly strategy reviews, robust discovery pipeline, and predictable delivery.

Director-Level Behaviors We Expect

• Accountable & reliable: owns outcomes, not just plans.

• Empathetic & relentlessly curious: keeps digging until root causes and workable solutions are found.

• Executive presence: confidently challenges and influences senior nonprofit leaders; commands the room with clarity and respect.

• Sales-friendly, product-centric: partners with GTM while protecting long-term product leverage.

• Resourceful & persistent: never stuck—always finds the next path forward with urgency.

Why work with us

• A strong, collaborative product team that owns what it builds

• Clear product vision and access to real customer feedback from global nonprofit leaders

• Flat structure: no politics, just great work with great people

• Transparent company culture-we share how we’re growing, where revenue comes from, and what’s next

• Long-term focus: we offer equity options and value sustained, meaningful contribution

Benefits

• 31 days off

• 100% paid telemedicine plan

• Home Office Setup Assistance: the company offers assistance with purchasing furniture (office chair, office desk, monitor) and other items to create a comfortable workspace.

• English learning courses

• Relevant professional education

• Gym or swimming pool

• Co-working

• Remote working

**Please note: All official correspondence from Fundraise Up will exclusively originate from the @fundraiseup.com domain. Exercise caution and ensure the authenticity of emails claiming to be from our company.

We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, disability, or any other characteristic protected by applicable law in the countries where we operate.