Digital Marketing Specialist
Confidential
Posted: February 13, 2026
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Job Description
Job Summary
KDCI Outsourcing is looking for a results-driven Digital Marketing Specialist with strong hands-on experience in content marketing, SEO, social media management, PPC advertising (search and paid social), and email marketing.
This role is ideal for a proactive and detail-oriented marketer who thrives in execution, optimization, and performance tracking. The Digital Marketing Specialist will be responsible for implementing and optimizing multi-channel digital campaigns that generate qualified leads, strengthen brand visibility, and drive measurable business growth.
Responsibilities:
• Execute end-to-end digital marketing campaigns across content, SEO, paid media, and email channels.
• Develop and optimize content marketing initiatives to support lead generation and brand awareness.
• Conduct keyword research and implement on-page and off-page SEO strategies, including link-building initiatives.
• Manage and grow social media platforms (LinkedIn, Meta, TikTok, etc.) to increase engagement, reach, and brand presence.
• Plan, launch, monitor, and optimize PPC campaigns across Google Ads, Meta Ads, and LinkedIn Ads to maximize ROI.
• Create and execute email marketing campaigns, including newsletters, drip campaigns, and automated workflows.
• Monitor and analyze campaign performance metrics (traffic, engagement, CPL, conversions) and provide actionable insights.
• Conduct A/B testing and support conversion rate optimization (CRO) initiatives.
• Work closely with the design and sales teams to ensure marketing assets and messaging are aligned with campaign goals.
• Stay updated on digital marketing trends, tools, and competitor strategies to continuously improve performance.