Digital Marketing Specialist

Top 3 reasons our employees love working at Omicron:

• We build cutting-edge technology that is literally changing how the world consumes online content.

• We get to collaborate with really smart, interesting people every day.

• Omicron rewards its teams with fun monthly events.

JOB SUMMARY:

We are looking for a full-time Digital Marketing Specialist to join our growing NNTP team. As a Digital Marketing Specialist, you will help drive the strategy, planning and execution of our online marketing initiatives and sales funnels to grow our subscription base. If you are process-driven, have great attention to detail, follow instructions, and can take complete ownership of processes to get tasks completed, this is the role for you.

RESPONSIBILITIES:

• Use marketing and sales KPIs, as well as internal and external data reporting tools, to identify trends and growth opportunities, and execute marketing campaigns from start to finish.

• You will autonomously lead projects from start to finish (i.e., identify areas of opportunity, structure analyses, gather data, generate insights, and communicate findings).

• Ability to think analytically and set clear priorities for our design and development team.

• High aptitude and enthusiasm for problem solving through analysis in Excel.

• Create effective online marketing campaigns that improve retention, customer lifetime value, and adoption rate.

• Ability to write content and copy for all online marketing initiatives.

• Create a strategic content plan, campaign tactics, and track analytics.

• Maintain brand consistency across all marketing campaigns.

• Compile data and run analyses for marketing campaigns and promotions.

• Deliver content and instructions to the design team to meet project specifications and timelines.

• Attentive to detail with a keen eye for process improvement opportunities.

• Coordinate day-to-day activities that lead to the completion of projects and tasks.

• Collaborate across departments, implement customer and employee feedback, innovate on strategies, and help develop best practices.

EXPERIENCE:

• 4 years of experience working in a strategic marketing or agency team.

• 2-5 years of experience in a highly analytical environment - analysis in a technology company, top management consulting firm, or similarly demanding environment in which modeling and strategic analysis are performed.

REQUIRED PERSONAL SKILLS:

• Very strong organizational and problem-solving skills.

• Quality-oriented with strong attention to detail.

• Excellent written, verbal and interpersonal communication skills.

ADDITIONAL SKILLS:

• Experience in strategic planning, copywriting and art direction.

• Ability to analyze customer data and develop actionable insights that will shape a marketing strategy.

• Writing experience with email marketing and direct marketing copy; able to massage product content into easy-to-understand benefits.

• Ability to rapidly learn, internalize and leverage product/campaign information.

• Comfortable dealing with senior management.

EDUCATION:

• BA/BS degree in Marketing, Communications, Digital Media or relevant field, or equivalent practical experience.

• BA/BS degree not required in lieu of 5+ years ecommerce experience.

OTHER:

• Hybrid work schedule

• Full-time position

This job description is not intended to be all-inclusive.

Omicron Media, Inc. is an Equal Opportunity Employer. EOE/AA M/F/D/V

If you are interested in this position with Omicron Media, Inc., please apply by visiting our website at

https://omicronmedia.com/work-here/job-listings/

If your experience and qualifications match our current needs, a member of our Recruitment team will contact you. We look forward to hearing from you!