Digital Marketing Specialist

Your mission:
Join us to bring our brand to the next level and help shape the future of plant science!

We’re looking for a creative, highly organised and proactive Digital Marketing Specialist who will own our digital project management, produce creative communications and lead our digital infrastructure. You’ll bridge the gap between complex plant science and high-performing digital storytelling, ensuring our innovations resonate with the world’s leading scientists and AgTech pioneers.

What you'll do:
● Content & Ad Creation: Design high-impact visual assets (banners, social graphics) and write "technical-yet-punchy" copy that maintains our brand voice across all channels.
● Digital Home Management: Serve as the lead administrator for our website (CMS), ensuring our technical data is flawless and landing pages are optimised for global product launches.
● Lead management: Own the end-to-end Marketing Qualified Leads (MQL) process, including defining and refining MQL criteria in collaboration with Sales. Manage lead scoring, data enrichment and lead nurturing programs. Track lead-to-opportunity conversion and continuously optimize the process to improve efficiency and ROI.
● Community Engagement: Establish our monthly newsletter and social presence, using A/B testing to constantly refine how we communicate with our scientific audience.
● Campaign Managment: Lead the end-to-end lifecycle of digital campaigns, managing timelines and aligning with external agencies to turn data insights into creative action.
● Internal & External Sync: Act as the vital link between our internal technical experts and external performance partners to ensure scientific accuracy meets marketing excellence.

Your profile:
As an "accountable" creative you have a designer’s eye but a project manager’s obsession with deadlines. You also enjoy being an orchestrator, the hub of the wheel that connects internal needs with external agency capabilities. You also believe every digital touchpoint must be technically accurate, visually polished, and perfectly timed.

You also bring:
● Around 2 years experience in a digital marketing or a project management role, ideally within a B2B, tech or scientific environment.
● Strong expertise in graphic design to make technical topics look sleek.
● Experience managing Content Management System platforms (e.g., WordPress) and familiarity with Customer Relationship Management integration (e.g., HubSpot, Salesforce).
● The ability to translate complex hardware/software specs into compelling, benefit-driven messaging.
● Professional fluency in English and the ability to communicate scientific concepts clearly are essential.

Why choose us?:
● You have the opportunity to work on complex problems at the intersection of high tech and nature: your work will have a real impact on sustainable agriculture with an innovative and exciting digital phenotyping technology.
● Open and transparent leadership: we communicate our performance, genuinely value your feedback and trust your commitment.
● Most of our value creation is done in-house - we only outsource what we cannot confidently do ourselves.
● Our processes don’t own us - we own them. If they don’t help us, we change them.
● Grow with us! We offer plenty of opportunities for personal and professional development.
● Build your ideal tech setup, including a high-performance laptop and state-of-the-art noise-cancelling headset. Whether it’s Windows, Linux, or Apple - it’s your tech, so it’s your choice.
● We offer flexible working hours, up to 50% home office, and a competitive, performance-oriented compensation package.
● Work in our spacious office with modern facilities on our green campus.
● Bring your dog to work. Our office is dog-friendly!
● Challenge your colleagues to a game of table soccer (we take it seriously!), then enjoy great coffee and drinks, healthy snacks … and a sugar fix too!
● Celebrate with us at team events and annual parties. You’re also invited to out of work activities (bouldering, wakeboarding, cycling...).
● Enjoy 6 weeks of paid vacation each year, plus an extra day off on your birthday – because the best gift is extra time!

If you're ready to work with a crazy team that believes it can change the world and are keen to fast track your career with our international company, we’d love to hear from you!