Digital Marketing Operations Associate

Overview of 66degrees

66degrees is an end-to-end AI transformation partner that guides enterprises from complex business challenges to clear, quantifiable outcomes. Our company is the culmination of several successful firms, each a leader in its own right in cloud, artificial intelligence, and data. This convergence of talent and expertise is how we help businesses reach their own "inflection point," where chaotic data becomes a strategic asset, complexity becomes clarity, and AI becomes an engine for growth. Our ultimate vision is to be the catalyst for a future where every business operates as an intelligent enterprise, with autonomous systems unlocking human potential.

At 66degrees, we believe in thriving through challenges and winning together. These values not only guide us in achieving our goals as a company but also for our people. We are dedicated to creating a significant impact for our employees by fostering a culture that sparks innovation and supports professional and personal growth along the way.

Overview of Role

This is a junior assisting role, focused on executing assigned tasks, managing segmented data sheets & LinkedIn posts, coordinating with team members, and maintaining internal reports.The Digital Marketing Operations Associate will provide support to the marketing team in day-to-day backend operations, social media assistance, lead tracking, basic reporting, and campaign coordination.

Key Responsibilities

• Assist the marketing team with basic campaign coordination tasks assigned by senior members.

• Maintain Excel/Google Sheets for daily lead tracking, campaign logs, and data updates.

• Update CRM or marketing tools with required fields and information as guided.

• Support creation of weekly and monthly performance summaries using provided data.

• Create reports or data exports from tools like HubSpot, Salesforce, or Google Sheets for webinars/events.

• Assist in setting up tracking elements like UTM links and form information under supervision.

• Maintain documentation, SOPs, shared folders, and internal marketing records.

• Support the team with basic quality checks—verifying links, checking formatting, and ensuring data entries are correct.

• Manage and publish LinkedIn posts (company updates, campaign highlights, events, etc.) as instructed by the marketing team.

• Assist in setting up and managing LinkedIn audiences for campaigns (audience lists, exclusions, filters).

• Prepare and share internal weekly LinkedIn performance reports (post views, engagements, reach, and basic insights).

• Coordinate with the team to ensure timely posting and proper alignment of social media activities with campaigns.

Qualifications

• 1–2 years experience in marketing operations, digital marketing, or social media support roles.

• Basic understanding of marketing tools (HubSpot, Salesforce, Marketo, Zoho, etc.).

• Good Excel/Google Sheets skills (filters, basic formulas, sorting).

• Understanding of basic marketing funnel stages (lead → MQL → SQL).

• Familiarity with LinkedIn posting and basic social media metrics.

• Strong communication, teamwork, and attention to detail.

• Willingness to learn new tools and processes.

Preferred (Not Mandatory)

• Exposure to email marketing or campaign setup.

• Experience with LinkedIn Campaign Manager or simple audience setup.

• Basic UTM and analytics understanding.

• Basic HTML skills (nice to have).

66degrees is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to actual or perceived race, color, religion, sex, gender, gender identity, national origin, age, weight, height, marital status, sexual orientation, veteran status, disability status or other legally protected class.