Digital Marketing Executive - GCC Market
Weekday AI
Posted: March 20, 2026
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Quick Summary
Design and implement digital marketing initiatives for a global market, with a focus on the GCC region, utilizing Google Ads, LinkedIn Ads, and Meta Ads to drive performance and lead generation.
Required Skills
Job Description
This role is for one of the Weekday's clients
Salary range: Rs 300000 - Rs 600000 (ie INR 3 - 6 LPA)
Min Experience: 2 years
Location: Bengaluru
JobType: full-time
Requirements:
🔹 Digital Strategy Focused on the GCC Region
• Design and implement digital marketing initiatives aimed at the UAE, KSA, Qatar, Oman, Kuwait, and Bahrain
• Create tailored content and messaging specific to the region
• Analyze GCC market trends, competitors, and audience behavior
🔹 Performance Marketing & Lead Generation
• Oversee and enhance paid advertising campaigns (Google Ads, LinkedIn Ads, Meta Ads)
• Drive qualified B2B leads to support the sales team
• Monitor key metrics such as CPL, CPA, and conversion rates
• Develop and execute retargeting and remarketing tactics
🔹 Social Media & Branding
• Manage LinkedIn and corporate social media presence
• Create thought leadership content targeting GCC decision-makers
• Enhance brand visibility and audience engagement
🔹 Content & SEO
• Coordinate production of blog posts, case studies, and landing pages focusing on GCC-related keywords
• Boost website rankings for GCC-specific search queries
• Optimize content to improve lead generation
🔹 Analytics & Reporting
• Track campaign outcomes and compile weekly and monthly reports
• Assess ROI and suggest strategies for optimization
• Manage CRM integration to ensure effective lead tracking
Key Requirements
• 2–5 years of digital marketing experience, preferably in B2B
• Proficient in Google Ads, LinkedIn Ads, and Meta Ads
• Familiar with SEO, SEM, and optimizing the lead funnel
• Experience targeting international markets, with a preference for the GCC region
• Skilled in analytics tools such as Google Analytics, Tag Manager, and CRM platforms
• Excellent content writing and communication abilities
Preferred Qualifications
• Background in marketing IT, AI, or SaaS services
• Understanding of GCC business culture and purchasing behavior
• Certifications in Google Ads, Meta, or HubSpot are advantageous
Key Performance Indicators (KPIs)
• Number of qualified leads generated monthly
• Cost per lead (CPL)
• Return on investment (ROI) of campaigns
• Website traffic originating from the GCC region
• Improvement in conversion rates
• Growth in social media engagement
Skills
Digital Marketing