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Digital Marketing Account Manager

ApexSystems3

Fort Worth, TX, United States permanent

Posted: March 11, 2015

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Quick Summary

A Digital Marketing Account Manager is responsible for managing client relationships, developing digital programs, and leading internal teams to deliver business results in collaboration with the team and discipline leads.

Job Description

Account Manager primary responsibilities:
• Effectively manage client relationships and provide key strategic guidance - which strengthens relationships and ensures impactful work.
• Develop full knowledge of all factors (internal and external/market) affecting the Client's marketing & business goals and plans, as well as full knowledge of the client's current marketing/business situation.
• Develop accountable digital programs to deliver business results in collaboration with the team and discipline leads.
• Lead the internal teams on account projects, serving as the client representative to ensure all work is done on strategy and meets client’s requirements and expectations.
• Manage the client throughout the life of projects. Always setting very clear expectations, always being deeply knowledgeable of the schedule and expected deliverables to ensure the provided deliverables meet the internal team’s needs and aids in project efficiency and success.
• Manage the account budgets and forecasting and work with finance to approve all invoicing.
• Provide support on other accounts as needed.

Account Manager Requirements
• Bachelor’s degree preferred, with coursework in related area (marketing, communications, advertising)
• 1-2 years Account Management related agency experience – emphasis on digital preferred
• Strong interpersonal, written, verbal communication skills
• Ability to prepare client decks (often ppt) and confidently present information
• Strong familiarity with Google Analytics – bonus points for certification
• Ability to work effectively in a cross functional dynamic team environment
• Ability to maintain positive, professional demeanor at all times
• Attention to detail, ability to proofread
• You must be able to work at our agency office in Fort Worth, TX

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