Digital Content Specialist

If you are a highly motivated and experienced marketing professional with a passion for driving results, we encourage you to apply for this Digital Content Marketing Specialist position.

We are seeking a candidate who combines creativity with data-driven decision-making. This role is ideal for a versatile marketer who can design compelling visuals, edit engaging videos, analyze web performance, optimize advertising campaigns, and generate qualified leads.

RESPONSIBILITIES

Creative & Content Production

Design marketing graphics for digital campaigns, social media, presentations, displays, and website assets

Edit and produce marketing videos for our website, social media, advertising, and brand storytelling

Create engaging content including educational articles, landing pages, social posts, and email campaigns

Maintain visual brand consistency across all marketing materials

Digital Marketing & Lead Generation

Plan and execute campaigns to generate qualified leads across digital channels

Optimize landing pages and conversion funnels

Support email marketing and marketing automation initiatives

Improve lead quality and conversion rates

Advertising & Campaign Optimization

Manage and optimize paid campaigns across platforms such as Google Ads, Bing, LinkedIn, Facebook/Instagram, YouTube, and Amazon

Continuously test creatives, messaging, and targeting to improve campaign performance

Monitor budget allocation and ROI

Web Analytics & Performance Tracking

Track and analyze marketing performance using tools such as Google Analytics or similar platforms

Monitor traffic, conversions, and user behavior to identify growth opportunities

Use data insights to guide campaign improvements

QUALIFICATIONS

Bachelor's degree in marketing, business, or a related field preferred. (Not required.)

3+ years of experience in marketing

Experience with graphic design tools (Adobe Creative Suite, Canva, etc.)

Video editing experience (Premiere Pro, Final Cut, CapCut, or similar)

Strong understanding of marketing principles and best practices.

Experience in developing and managing marketing campaigns across a variety of channels.

Excellent understanding of SEO, web analytics, and conversion tracking.

Excellent written and verbal communication skills.

Strong analytical and problem-solving skills.

Ability to work independently and as part of a team.

Ability to meet deadlines and work under pressure.

COMPENSATION

Competitive salary

401(k) with company match

Medical, dental, and vision insurance

Paid time off

Employee discounts

POSITION

Full-time

PAY

DOE

BENEFITS INCLUDE

Paid time off (2 weeks per year)

Paid Holidays (8 days)

Health Insurance (multiple plans to choose from)

Dental Insurance

Vision Insurance

Flexible Savings Account

401k Matching Retirement

WHO WE ARE

Phase Technologies is a power electronics manufacturer located in Rapid City, South Dakota. Founded in 1999, Phase Technologies developed the world’s first digital phase converter, called the Phase Perfect® Digital Phase Converter. This was the first major advancement of phase conversion technology in decades. The company expanded the technology into variable frequency drives (VFDs) in the irrigation, water pumping, HVAC, and oil & gas industries.

Specializing in VFDs with Active Front End technology, Phase Technologies produces the only low harmonic, fully regenerative, phase-converting VFD that complies with IEEE 519, the international standard for allowable harmonic levels on utility mains. The company has an extensive product line-up of low harmonic, fully regenerative drives in both three-phase and phase-converting models.