Demo Specialist I

About Us

HighLevel is an AI powered, all-in-one white-label sales & marketing platform that empowers agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. We are proud to support a global and growing community of over 1 million businesses, comprised of agencies, consultants, and businesses of all sizes and industries. HighLevel empowers users with all the tools needed to capture, nurture, and close new leads into repeat customers. As of mid 2025, HighLevel processes over 4 billion API hits and handles more than 2.5 billion message events every day. Our platform manages over 470 terabytes of data distributed across five databases, operates with a network of over 250 microservices, and supports over 1 million hostnames.

Our People

With over 1,500 team members across 15+ countries, we operate in a global, remote-first environment. We are building more than software; we are building a global community rooted in creativity, collaboration, and impact. We take pride in cultivating a culture where innovation thrives, ideas are celebrated, and people come first, no matter where they call home.

Our Impact

As of mid 2025, our platform powers over 1.5 billion messages, helps generate over 200 million leads, and facilitates over 20 million conversations for the more than 2 million businesses we serve each month. Behind those numbers are real people growing their companies, connecting with customers, and making their mark - and we get to help make that happen.

Who You Are:

You are searching for your opportunity to impact the experience of SaaS prospects at the very start of their customer journey. You thrive on sparking interest and guiding potential customers toward the value of the HighLevel platform before they even begin their trial. Your strategic and creative thinking skills allow you to identify and connect with the right prospects, whether they come to us or we reach out to them. You’re comfortable running engaging software demos, answering pre-trial questions, and inspiring prospects to take the next step. You flourish in our dynamic, performance-based atmosphere that gives you autonomy to work independently while collaborating closely with other teams. Tie it all together with an “all hands on deck” attitude, excellent communication, and strong time management skills — and this is the job for you.

To be successful in this role, you will demonstrate best-in-class service and be a subject matter expert on how HighLevel can solve a prospect’s business challenges. You will have experience working in a high-performance, high-accountability environment, are comfortable switching gears quickly, and are passionate about helping people discover the right solutions. Your excellent communication skills and working knowledge of the SaaS/marketing landscape will serve you well.

What You’ll Be Doing: :
• Proactively identify, engage, and qualify new prospects through outbound outreach

• Respond promptly to inbound leads and inquiries to drive interest and action

• Schedule and conduct compelling software demos for prospective customers (via Zoom)

• Align product capabilities to the prospect’s goals, needs, and business objectives

• Develop rapport and trust with prospects to inspire trial sign-ups

• Effectively communicate the HighLevel value proposition (Capture, Nurture, Close) to create urgency and interest before trial

• Handle prospect questions and objections with confidence, ensuring a smooth transition into the trial phase

• Maintain accurate records of activities and interactions in CRM systems

• Collaborate with Trial Experience, Marketing, and other cross-functional teams to optimize lead handoff and conversion rates

• Execute both inbound and outbound engagement strategies to keep the top of the sales funnel active and healthy

• Other duties may be assigned and/or modified as business needs dictate

What You’ll Bring::
• Proven ability to run engaging and effective product demos

• Strong technical aptitude and ability to explain complex software in simple terms

• Working knowledge of CRM, marketing automation tools, social media management, digital advertising, website/funnel building, and SEO

• Experience using or quickly learning various CRM platforms and communication tools

• Proficiency with Google Suite, Zoom, Slack, and common social media platforms (Facebook, Instagram, LinkedIn)

• Exceptional time management, organization, and communication skills (both verbal and written)

• Self-motivated to meet and exceed activity and conversion targets

• Ability to translate technical concepts for non-technical audiences

• Demonstrable critical thinking, active listening, and creative problem-solving skills

• Quick learner who can adapt to evolving product features and sales strategies

• Positive, self-starter mindset with a track record of thriving in a fast-paced environment

Experience/Education/Certifications Required::
• Bachelor’s Degree or equivalent SaaS sales experience strongly preferred

• 2–3 years in a business development, SDR, BDR, or pre-sales role - especially in SaaS or technical sales

Equal Employment Opportunity Information

The company is an Equal Opportunity Employer. As an employer subject to affirmative action regulations, we invite you to voluntarily provide the following demographic information. This information is used solely for compliance with government recordkeeping, reporting, and other legal requirements. Providing this information is voluntary and refusal to do so will not affect your application status. This data will be kept separate from your application and will not be used in the hiring decision.

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