Demand Generation – Querétaro (In-Office)

Join MedTrainer's Mission to Revolutionize Healthcare Compliance!

MedTrainer is the leading all-in-one compliance platform built specifically for the healthcare industry. Our mission is to simplify compliance through a unified platform that brings together credentialing, learning, and policy management—all in one place.

As we expand into new healthcare verticals, we’re growing our marketing team in Querétaro and looking for passionate, execution-focused professionals to join us.

About the Role

The Growth Marketing Coordinator role is focused on generating new leads and building pipeline through targeted demand generation campaigns. You will be hands-on executing marketing initiatives such as email campaigns, webinars, landing pages, and automation workflows, while working closely with Sales and cross-functional teams.

This is an in-person role in Querétaro with one Home Office day per week, ideal for someone who enjoys a fast-paced, execution-focused environment and wants to see a direct impact on revenue.

What You’ll Do

• Execute demand generation campaigns tailored to specific healthcare audiences and buyer personas

• Plan, build, promote, and report on 1–2 webinars per month

• Create and optimize emails, landing pages, and campaign assets to capture and nurture leads

• Maintain clean and accurate data within CRM and marketing systems

• Track campaign performance, analyze results, and recommend optimizations

• Research competitors and market trends to inform ABM and campaign strategies

• Collaborate closely with Sales, BDRs, Content, Design, and Product Marketing teams

• Support outbound efforts through campaign briefs and sales alignment

• Contribute to other marketing operations and demand generation tasks as needed

Qualifications

Required

• 3+ years of marketing experience, preferably in a U.S.-based B2B environment

• Excellent written and verbal communication skills in English (required)

• Strong project management and organizational skills

• Analytical mindset with experience using data to drive decisions

• Knowledge of email marketing, automation workflows, webinars, and lead nurturing

• Self-starter mindset with ability to work independently in a fast-paced environment

Tools & Platforms

• HubSpot (email, automation, reporting)

• Salesforce CRM

• Webinar platforms such as Zoom, GoToWebinar, Goldcast, or ON24

• Project management tools (ClickUp or similar)

Bonus Points

• HubSpot workflows/automation/reporting experience

• Salesforce CRM experience

• Familiarity with ABM or verticalized marketing strategies

• B2B SaaS marketing experience (healthcare is a plus)

Work Requirements (Must Meet)

This position is full time in our Querétaro office with one Home Office day per week. We are only considering candidates who:

• Are Mexican citizens or legally authorized to work in Mexico, and

• Currently reside in Querétaro or are willing to relocate

🚨 Application Requirement (Important)

To be considered, candidates must submit:

✅ Updated CV/Resume in English

Resumes submitted only in Spanish will not be considered.

(Optional) Candidates may include a brief note explaining why they are a strong fit for the role.