Demand Generation Email Marketing Specialist | Remote | LATAM Only | 88117

About Us

At Remote Talent LATAM, we connect top Latin American talent with leading U.S. marketing agencies. We guide businesses and candidates through every step of the hiring process, ensuring the perfect match in skills, culture, and goals. While we’re not direct employers, we act as a trusted partner, bridging the gap between exceptional talent and growing opportunities.

About the Client

Our client is a U.S.-based company in the freight forwarding and supply chain industry, helping businesses manage international shipping and logistics. They provide end-to-end support for clients, from coordinating with manufacturers overseas to ensuring shipments arrive on time, with all documentation handled. They combine service expertise with proprietary software and automation tools to deliver highly accurate and timely communication for their clients.

The company is results-driven, detail-oriented, and focused on operational excellence, and they’re now looking to build a strong outbound email marketing channel to generate qualified leads for their sales team.

About the Role

We are hiring a Demand Generation Email Marketing Specialist to own and scale the company’s email marketing and outbound lead generation. This is a hands-on, highly autonomous role that combines strategy, execution, and continuous optimization. The specialist will manage campaigns end-to-end, design sequences, optimize deliverability, and help qualify prospects for the sales team.

You will work closely with leadership and sales to translate the company’s value proposition into high-performing campaigns, ensuring measurable results and consistent engagement with potential clients.

Key Responsibilities

• Build, launch, and optimize outbound email campaigns at scale.
• Design sequences and automation workflows in HubSpot to ensure timely follow-ups.
• Write, test, and iterate on email copy, subject lines, and CTAs.
• Segment and manage prospect lists to maximize targeting and response quality.
• Monitor campaign performance, including response and qualified meeting rates, and continuously optimize.
• Coordinate with the sales team to ensure seamless lead handoff.
• Maintain strong data hygiene and organization in CRM and automation platforms.
• Continuously suggest improvements to tools, processes, and workflows to increase efficiency.

Requirements:
• 3+ years of experience in B2B demand generation, email marketing, or growth marketing.
• Strong experience managing end-to-end outbound email campaigns, including automation, copywriting, and segmentation.
• Experience in service-based or complex B2B industries (marketing agencies, logistics, SaaS, or supply chain is a plus).
• Proficiency in HubSpot, including workflows, automation, and CRM management.
• Hands-on experience with cold email tools (Instantly or similar).
• Strong analytical skills and a testing mindset for optimization and experimentation.
• Autonomous, results-driven, proactive, and able to manage campaigns independently.
• Excellent communication and collaboration skills.

Benefits:
Benefits

• Salary: Starting at $2,500+ USD per month, competitive and negotiable based on experience.
• Schedule: Full-time, aligned with U.S. Eastern Standard Time hours (8:30 am – 5:30 pm EST).
• Performance Bonus: Additional variable compensation tied to outbound performance and meeting booking results.
• Career Growth: Opportunity to own and scale the outbound function, with high visibility and impact.

This position is only open to candidates residing in Latin American (LATAM) countries, such as: 🇦🇷 🇧🇷 🇨🇱 🇨🇴 🇨🇷 🇩🇴 🇪🇨 🇸🇻 🇬🇹 🇭🇳 🇲🇽 🇳🇮 🇵🇦 🇵🇾 🇵🇪 🇺🇾 🇻🇪

❌ Applications from candidates outside LATAM (including the U.S. and other regions) will not be considered.
📄 Resumes must be submitted in English.
🚫 Applications that do not meet these criteria will be automatically rejected