Data Analyst

Updraft. Helping you make changes that pay off.

Updraft is an award winning, FCA-authorised, high-growth fintech based in London. Our vision is to revolutionise the way people spend and think about money, by automating the day to day decisions involved in managing money and mainstream borrowings like credit cards, overdrafts and other loans.

• A 360 degree spending view across all your financial accounts (using Open banking)
• A free credit report with tips and guidance to help improve your credit score
• Native AI led personalised financial planning to help users manage money, pay off their debts and improve their credit scores
• Intelligent lending products to help reduce cost of credit

We have built scale and are getting well recognised in the UK fintech ecosystem.

• 800k+ users of the mobile app that has helped users swap c £500 m of costly credit-card debt for smarter credit, putting hundreds of thousands on a path to better financial health
• The product is highly rated by our customers. We are rated 4.8 on Trustpilot, 4.8 on the Play Store, and 4.4 on the iOS Store
• We are selected for Technation Future Fifty 2025 - a program that recognizes and supports successful and innovative scaleups to IPOs - 30% of UK unicorns have come out of this program.
• Updraft once again featured on the Sifted 100 UK startups - among only 25 companies to have made the list over both years 2024 and 2025

We are looking for exceptional talent to join us on our next stage of growth with a compelling proposition - purpose you can feel, impact you can measure, and ownership you'll actually hold. Expect a hybrid culture where cross-functional squads tackle real-world problems with cutting-edge tech; generous learning budgets and wellness benefits; and the freedom to experiment, ship, and see your work reflected in customers' financial freedom. At Updraft, you'll help build a fairer credit system.

Role and Responsibilities

As a Data Analyst, you will design clear KPI frameworks, build reliable dashboards, and deliver performance reporting across our loan products and collections functions. You will monitor acquisition, conversion, repayment behaviour, and portfolio health to surface trends early, highlight commercial risks, and measure the impact of experiments, pricing updates, underwriting changes, and collections strategies. Your work will ensure decisions are grounded in accurate data and focused on sustainable growth.

Requirements:
• Strong analytical and problem solving skills with the ability to structure ambiguous problems
• Ability to translate complex analysis into clear insights and compelling data stories for non technical stakeholders
• Strong proficiency in SQL for querying, transforming, and validating data
• Proficiency in Python for data analysis, automation, and exploratory work
• Strong communication skills and ability to collaborate effectively with commercial, product, and engineering teams
• Familiarity with modern agentic AI tools and AI assisted workflows to improve productivity and analysis quality
• Comfortable with vibe coding practices and tools such as Claude and Cursor to accelerate development and problem solving
• Experience working with large datasets and building reliable reporting solutions
• Good understanding of data modelling and warehouse concepts

Good to have:

• Experience with DBT for data transformation and Airflow for workflow orchestration
• Experience in startups or fast paced environments
• Experience in a lending business

Benefits:
• Opportunities to Take Ownership – Work on high-impact projects with real autonomy.
• Fast Career Growth – Gain exposure to multiple business areas and advance quickly.
• Be at the Forefront of Innovation – Work on cutting-edge technologies or disruptive ideas.
• Collaborative & Flat Hierarchy – Work closely with leadership and have a real voice.
• Dynamic, Fast-Paced Environment – No two days are the same; challenge yourself every day.
• A Mission-Driven Company – Be part of something that makes a difference