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CRM Partner Development Manager, Asia

ServiceNow

Bangalore, Karnataka, India permanent

Posted: May 6, 2026

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Quick Summary

Join our team as a CRM Partner Development Manager in Bangalore, India, and contribute to the growth of our global market leader.

Job Description

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

What you get to do in this role:

• Building Partner Practices through business plan development, account planning, partner expectation management, industry/regional/product focus. Sell, solve, deliver growth.
• Planning for success through Partner achievement target agreement, capacity planning, growth investment, points earning roadmap.
• Managing the Partner Ecosystem and cross functional collaboration across stakeholders through readiness assessment scoring, milestone achievement by partner, roadmap sessions for success, regular ecosystem evaluations, tiering progress, acquisitions targets, health analysis, metrics reporting.
• Drive Ecosystem Governance through stakeholder communication, execution plans, reporting and dashboard preparation, global interlocks with other regions.
• Work with a specified set of ServiceNow partners to generate new business in existing accounts and in new logos, as well as ensuring our partners assist in delivering successful projects across all ServiceNow sales segments in a designation geo (AMS/EMEA/APJ).
• Direct/align partner’s investment in ServiceNow with areas of greatest opportunities. Aligns partner’s corporate mission and goals with the people, programs and resources at ServiceNow.  Ensure alignment with ServiceNow’s Partner Industry Solutions strategy and, where applicable, Service Provider programs.  
• Accelerate Workflow and Now Platform “Practice” growth via joint GTM plans with associated investment aligned to ServiceNow’s four C requirements: Capacity, Capability, Competency, and Customer Success.
• Drive regular partner cadence including pipeline reviews, operational excellence, QBR’s and EBC’s to drive partner and ServiceNow executive alignment
• Develop and execute capacity plans to assure partner is well positioned to sell the value of the Now Platform and to deliver successful customer implementations with high degrees of customer success via proper competencies, certifications, and committed co-delivery plan.
• Collaborate with Marketing teams on both sides to build and execute joint closed-loop demand generation plans (Partner Prospecting Days (PPD), CxO Roundtables and joint events).

To be successful in this role you have:

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
• Develop & Maintain Standard Operating Procedures (Business Planning Guides, Enablement Journeys etc.)
• Effectively coach & enable partners both remotely and face to face as needed
• Communicate Partner Programs’ Requirements & Benefits across the ecosystem
• Provide Day-to-Day Management of Partner Ecosystem
• Work closely with ServiceNow Partner Operations and Partner Enablement to ensure reporting and best practice is being executed
• Conduct Quarterly and Bi-annual Business Reviews
• Develop Partner Business Case + Program Roadmaps
• Articulate investment areas needed to both enter and progress through the partner program
• Execute Remediation Plans
• Enhance & Manage Partner Portal and Other Systems
• Work Towards Partner Revenue Goals through Teaming & Subcontracting
• Build and Maintain Relationships Between the PDC and the Partner ecosystem
• Participate in Marketing Events
• Approximately 10% travel

 

JV20

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

From Fortune. ©2025 Fortune Media IP Limited. All rights reserved. Used under license. 

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