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Creative Strategist

Fanaticsinc

New York, NY, United States (New York) permanent

Posted: April 7, 2026

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Quick Summary

To be a Creative Strategist at Fanatics, you must be able to create innovative strategies to drive business growth and maximize fan engagement on our digital platform, working closely with cross-functional teams to develop and execute creative campaigns, analyze market trends, and optimize the Fanatics brand experience.

Job Description

About Us

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.

About Fanatics Advertising

Fanatics Advertising sits at the intersection of sports, culture, and commerce — helping brands connect with fans in a fragmented sports marketing landscape. We partner with some of top leagues and teams to create campaigns that drive business outcomes for some of world’s biggest brands.

The Role

We’re looking for a Creative Strategist to help shape culturally relevant ideas for brands across categories, from tech to insurance to travel. You’ll collaborate closely with Sales, Product, and Strategy to develop compelling ideas that translate business objectives into standout pitches. This position sits within Fanatics Advertising’s Business Marketing function.

This role is ideal for a creative thinker and strong storyteller who is comfortable owning ideas from brief to presentation and confident responding to RFPs in a fast-paced, high-visibility environment.

What You’ll Do

• Lead ideation and concepting for client pitches, RFP responses, and proactive narratives

• Design high-quality PowerPoint presentations for Sales narratives that align with Fanatics tone, voice, and aesthetic

• Support Fanatics Advertising’s Business Marketing efforts, including brand storytelling, thought leadership, and go-to-market materials

• Contribute to the planning and execution of industry events, tentpole moments, and client-facing experiences

• Analyze campaign performance and extract insights to inform future creative strategy

• Stay plugged into emerging trends at the intersection of sports, media, and culture

What You Bring

• 5+ years of experience in creative strategy, brand strategy, or a related role

• Proficient storytelling and writing skills, with the ability to translate big ideas into persuasive pitches

• Proficiency in PowerPoint design, with an eye for layout and flow, with a strong attention to detail

• Confidence responding to RFPs and building decks under tight timelines

• Strong ideation and concepting skills across mediums, from social to media products

• Creative-thinker comfortable working cross-functionally in a fast-paced, collaborative environment

Nice to Have

• Experience at an agency, media company, or brand-side creative team

• Familiarity with branded content, sponsorships, or media-driven storytelling

• Experience supporting marketing initiatives or live/industry events

• Comfort using audience data or performance insights to shape creative ideas

Why Fanatics Advertising

• Collaborate with world-class partners and iconic brands in sports and media

• Play a key role in shaping how Fanatics Advertising shows up in the market

• Join a team that values creativity, confidence, and fresh perspectives

Achieving our goals requires strong collaboration and partnership between our teams and our internal stakeholders. To best support this, the person who accepts this role is expected to be on site, in office four days per week. To provide our employees with flexibility, we offer a unique benefit where employees at Fanatics' corporate entity can work remotely for up to four weeks per year, which can be taken in daily or weekly increments.

The salary range represents base pay only and does not include short-term or long-term incentive compensation. When determining base pay as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training. For information about our benefits, please visit https://benefitsatfanatics.com/

Salary Range
$100,000—$120,000 USD

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