Creative Strategist - Blitz

About Voodoo

Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.

Team

Our Growth team is a transversal entity aiming to maximize and deliver the potential of any mobile product. It combines user acquisition, creative content production, monetization, and the tech capabilities required to turn applications into global hits. With over 150 experts, we operate at the forefront of mobile marketing and ad tech across various types of games (hypercasual, hybrid, 100% IAP).

Role

Voodoo is looking for a Creative Strategist to join its Creative team, which produces performance-driven ad creatives to attract new users and optimize campaign impact. You will drive the creative vision and strategic direction across the entire portfolio of Blitz. You would be identifying trends, guiding creative decisions, and helping turn great mobile products into global hits. You’ll also be responsible for transforming strategic insights into clear, actionable creative briefs rooted in benchmarking and ideation, enabling Creative Leads and Producers to execute with clarity and impact.

Blitz is a gaming platform launched by Voodoo in 2021, allowing players to compete on mobile games for real cash prizes (head-up, tournaments, leagues, etc.). It is leveraging Voodoo's unique game portfolio to engage users in a fun and rewarding way.

• Define and lead the creative vision and strategy in collaboration with the Growth Leader.

• Generate structured, insight-driven creative briefs based on your benchmark analysis, market intelligence, and strategic ideation frameworks.

• Define guidelines, priorities, and execution standards of the production on a weekly basis.

• Conduct and continuously update extensive benchmarks by leveraging internal tools and third-party platforms (e.g., MarketIQ, Apptica, Data.ai) to identify high-performing creative trends early.

• Analyze and deconstruct top-performing competitor creatives, providing actionable insights and storytelling patterns to inform ideation.

• Benchmark across both mobile games and apps

• Collaborate with the Growth Lead, Producers, and the Data Team to ensure effective adoption of benchmarks, streamline reporting, and scale creative learnings across teams.

• Audit and improve existing creative workflows and propose strategic enhancements to maximize output and creative impact.

• Identify skill gaps in the creative team (e.g. motion design, 3D animation) and actively participate in sourcing and recruitment of new creative talent.

Profile

• Proven experience in a similar role, strategy consulting, or product/creative marketing.

• Ability to envision, articulate, and document compelling creative strategies.

• Strong skills in strategic planning, market analysis, and insight generation to align creative direction with user acquisition goals.

• Confident in using analytics and benchmarking tools to interpret data, draw insights, and optimize performance.

• Strong creative ideation skills to turn insights into powerful hypotheses and ideas

• Excellent written and verbal communication skills—capable of crafting clear briefs, persuasive recommendations, and actionable plans.

• Collaborative spirit and strong ability to challenge the status quo in a constructive and forward-thinking way.

• Fast learner with a versatile mindset, eager to innovate and iterate.

• Demonstrated track record of leading high-impact, cross-functional projects.

• You thrive in an environment that values candor, freedom, and responsibility.

Benefits

• Competitive salary based on experience

• Swile Lunch voucher

• Gymlib (100% covered by Voodoo)

• Premium healthcare coverage with SideCare, 100% covered for you and your family

• Wellness activities in our Paris office

• Remote days on Fridays