Creative Director (IC)

Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn't work together.

So we expanded into software and started building integrated, omnichannel solutions – to help sellers sell online, manage inventory, offer buy now, pay later functionality, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we've embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.

Today, we are a partner to sellers of all sizes – large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We're building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.

The Role

Square is looking for an Creative Director, Campaigns (IC) to join our London-based creative team and lead the development of brand and marketing campaigns across the UK, France, and Spain. This is a senior individual contributor role with a strong foundation in art direction, visual systems, and concept-led design. While the role is not a writing position, it requires the ability to partner closely with writers, oversee copy development, and ensure language, tone, and messaging feel culturally fluent to the market. Leadership in this role comes through creative vision, strategic thinking, and hands-on creative direction rather than direct people management.

Reporting to the Creative Director, EU/UK, and partnering closely with the Creative Director for the market, you'll help define and deliver integrated campaigns that tell Square's story and show merchants how they can run and grow their businesses with Square.

In this role, you'll originate and drive concept-led creative that can scale globally while resonating locally. You'll work across channels including brand and product marketing campaigns, web, social, email, experiential, broadcast, and print—guiding work from early strategy and concept through execution, and setting a high creative bar through the strength of your ideas and craft.

Creative Directors (IC) at Square are senior creative leaders within multidisciplinary teams of designers, writers, producers, and program managers. You'll collaborate closely with cross-functional partners including Strategy, Brand and Product Marketing, Regional Marketing, Video, Photo, Production Design, and Product Design, bringing clarity, taste, and momentum to complex creative problems.

You will contribute to some of Square's most visible work in the UK and EU, helping grow brand awareness and preference while supporting sellers across diverse markets. Our team exists to tell the best possible stories about Square's brand, products, and ecosystem—so our sellers feel confident, inspired, and empowered to succeed.

Work from anywhere: This role can be performed from any location within the GMT timezone.

You Will

• Lead the creative development of integrated campaigns across the UK, France, and Spain as a senior individual contributor, with a primary emphasis on art direction and visual storytelling

• Partner closely with writers and the market Creative Director to shape campaign ideas, narrative structure, and tone

• Act as a creative steward for regional voice and tone, ensuring copy feels authentic and culturally resonant

• Provide clear creative direction and feedback on copy without owning day-to-day writing responsibilities

• Set creative direction through concepting, visual exploration, and hands-on art direction and design

• Ensure strong integration of visual and verbal ideas across all campaign touchpoints

You Have

• 10+ years of industry experience, with deep experience in concept-driven brand or marketing campaigns

• Strong sense of both product and brand realms

• Proven track record leading large-scale, integrated campaigns as a senior individual contributor

• Understanding of how to leverage creativity to meet business goals

• Extensive experience partnering with Creative Directors, strategists, and senior cross-functional stakeholders

• Exceptional art direction skills, with a proven ability to lead visually driven campaign work

• Strong editorial judgment and copy sensibility, with the ability to evaluate, shape, and elevate written work in partnership with writers

• Deep understanding of British cultural tone, humor, and nuance, and how it translates into brand communications

• Ability to collaborate effectively with writers while maintaining a clear point of view on creative quality and cohesion

• Experience ensuring visual and verbal systems work together seamlessly across channels and markets

• Extreme empathy for the customer, your teammates, and the company mission

For consideration, please submit a portfolio of work with your application and provide the password, if necessary to view your work.

We're working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, based solely on the core competencies required of the role at hand, and without regard to any legally protected class. We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we're doing to build an inclusive workplace? Check out our Inclusion & Diversity page

Application Guidelines

Candidates may submit up to 9 active applications within a 60-day period. Reapplications to the same role are accepted 90 days after a previous application has been reviewed.

Use of AI in Our Hiring Process

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Every benefit we offer is designed with one goal: empowering you to do the best work of your career while building the life you want. Remote work, medical insurance, flexible time off, retirement savings plans, and modern family planning are just some of our offering. Check out our other benefits at Block.

Block, Inc. (NYSE: XYZ) builds technology to increase access to the global economy. Each of our brands unlocks different aspects of the economy for more people. Square makes commerce and financial services accessible to sellers. Cash App is the easy way to spend, send, and store money. Afterpay is transforming the way customers manage their spending over time. TIDAL is a music platform that empowers artists to thrive as entrepreneurs. Bitkey is a simple self-custody wallet built for bitcoin. Proto is a suite of bitcoin mining products and services. Together, we’re helping build a financial system that is open to everyone.

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