CP Marketing Manager and Field Expert Specialty & Vegetable crops and Biologicals Romania and Moldova

SyngentaGroup

Bucharest, BUCUREŞTI, Romania permanent

Posted: November 28, 2025

Job Description

As a world market leader in crop protection, we help farmers to counter these threats and ensure enough safe, nutritious, affordable food for all – while minimizing the use of land and other agricultural inputs.

Syngenta Crop Protection keeps plants safe from planting to harvesting.  From the moment a seed is planted through to harvest, crops need to be protected from weeds, insects and diseases

as well as droughts and floods, heat and cold.

Syngenta Crop Protection is headquartered in Switzerland.

• Plan, lead and execute annual campaigns differentiated by customer/ crop/ product group, working closely with customer services and sales on implementation
• Support the commercial policy design and terms related to the grower programs together with Sales teams and Crop Protection team leads
• Ensure LTO/Stewardship/product sustainability is an integral part of product positioning and is embedded in campaign plans
• Lead internal meetings, trainings and seminars to ensure clear objectives communication and knowledge transfer
• Owns the post seasonal campaign reviews process to capture key learnings and improvements plans
• Support 5-year strategic marketing plans and annual budgets aligned with Commercial Unit Crop Protection Lead to deliver profitable growth, measured by sales, POG and MS metrics
• Own and support business planning processes using internal tools
• Asses market opportunities vs portfolio performance by identifying gaps to be filled; Build business cases for new product and/or solution ideas
• Develops & delivers competitor analyses together with Pricing and Business Analyst
• Be accountable for the quality and integrity of the product information on the label
• Ensure effective positioning of products down to subsegments markets based on trials results; Influence and shape the opinions of all key external stakeholders
• Liaise with sales force, growers, CPD and external partners to find the most effective & efficient way to implement the targeted technical trials
• Align with Europe CPD/ Agronomy team on proposed Adaptation trials & protocols to build the story for our NPI’s and targeted crop solutions
• Analyze data from the trials conducted via 3rd party partners in relation to trial targets and share results & insights within CU; Follows-up and consolidate the results
• Actively contribute to the “Technical Launch Teams”• Identify potential solutions to address grower needs
• Support new product launches via participation in trials and trainings
• Ensure that “Technical Launch Plans” are adjusted to fit local CU needs.

• Act as key technical link to the critical influencers, channel partners and other stakeholder to optimally position Syngenta for success within the assigned crop market

• Min 3 years of experience in marketing, sales or technical in horticulture / agro business
• Knowledge and min 2 years of experience in product management
• Experience in the application of crop agronomics and technologies and their contribution to the financial drivers of a grower’s business
• Degree in Agriculture/ Horticulture
• Budgeting
• Understanding of key stages and principles of product life cycle
• Analytical and project management skills
• Marketing Planning & Forecasting
• Customer insight & engagement strategy
• Campaign management
• Customer segmentation
• Proficiency in verbal and written English
• Communication & presentation skills

Critical leadership capabilities:

• We Collaborate as a team and drive collective success
• We are driven by Curiosity to innovate
• We are Courageous to explore new paths and make bold moves
• We hold ourselves Accountable for short- and long-term results

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