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Copywriter

Wundermanthompson

Bogotá, Bogotá D.C., Colombia (VML Bogotá) Hybrid permanent

Posted: March 18, 2026

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Quick Summary

Copywriter is responsible for writing compelling brand content to engage customers and drive business growth.

Job Description

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Sobre VML Colombia

VML es una de las redes creativas más grandes del mundo y hace parte del grupo WPP. Integramos creatividad, datos, tecnología y estrategia para construir marcas relevantes y conexiones significativas con las personas.En VML Colombia desarrollamos ideas creativas que viven en múltiples plataformas, formatos y puntos de contacto.

Descripción del rol

En VML Colombia buscamos un/a Copywriter para desarrollar conceptos y contenidos creativos alineados con la estrategia de marca y los objetivos de comunicación.Este rol requiere pensamiento conceptual, dominio del lenguaje y capacidad para trabajar de forma colaborativa con equipos creativos y estratégicos.

Responsabilidades

Desarrollar conceptos creativos y líneas de comunicación para campañas.Redactar textos para piezas digitales, sociales, audiovisuales y gráficas.Trabajar en dupla con directores de arte para construir ideas integradas.Asegurar consistencia en el tono y la voz de marca.Adaptar mensajes a distintos formatos y plataformas.Participar en procesos de ideación, presentaciones y revisiones creativas.Asegurar la calidad conceptual y gramatical de los contenidos.Incorporar feedback creativo y estratégico en las piezas.

Requisitos

Experiencia entre 3 y 5 años como Copywriter o en roles creativos similares.Formación profesional en Publicidad, Comunicación, Periodismo o carreras afines.Excelente redacción y capacidad conceptual.Experiencia trabajando en agencias de publicidad o entornos creativos.Capacidad para desarrollar ideas creativas con enfoque estratégico.Portafolio que evidencie campañas y piezas creativas.Capacidad para trabajar bajo presión y con tiempos ajustados.

Condiciones laborales

Contrato a término indefinido.Modalidad híbrida con tres días presenciales y dos días de trabajo desde casa.Horario de lunes a viernes de 8:00 a.m. a 6:00 p.m.Trabajo presencial en Bogotá.

En VML, estamos comprometidos a fomentar un entorno laboral totalmente inclusivo que sea gratificante y propicie el desarrollo profesional. Creemos en la creación de un entorno de trabajo dinámico que valore la diversidad y la inclusión, y nos esforzamos por reclutar una lista diversa de candidatos para ayudarnos a lograr ese objetivo. Estaremos encantados de proporcionar acomodos razonables a las personas con discapacidades que necesiten un acomodo para usar o acceder al sitio de carreras de VML o para participar plenamente en el proceso de solicitud. Si necesita un acomodo para completar su solicitud u otro aspecto de nuestro proceso de reclutamiento debido a una discapacidad, comuníquese con nuestro departamento de Recursos Humanos o envíe un correo electrónico a (contacto de RR. HH.) para solicitarla.

Al hacer clic en "Enviar solicitud", la información que ingrese a continuación se enviará a VML. Antes de continuar, le sugerimos que revise nuestra Política de Privacidad de Reclutamiento. Los residentes de California deben revisar nuestro Aviso de Privacidad de Reclutamiento de California. En estos documentos se explica cómo utilizamos sus datos personales cuando solicita un puesto con nosotros, así como la forma en que puede actualizar o eliminar la información que nos ha proporcionado.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information, please visit  www.vml.com, and follow along on Instagram, LinkedIn, and X.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

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