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Copywriter, Advisors Creative Desk

Mastercard

Besiktas, Istanbul Turkey permanent

Posted: May 7, 2026

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Quick Summary

To create engaging content that showcases the Mastercard brand and resonates with our target audience, the successful candidate will need to have excellent writing skills, a creative approach, and a knack for storytelling. The ideal candidate will be able to distill complex ideas into compelling narratives and deliver them in a way that resonates with our audience. Strong communication and interpersonal skills are a must, as well as a passion for marketing and brand storytelling.

Job Description

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Copywriter, Advisors Creative Desk

Copywriter, Advisors Creative Desk

Overview

This Copywriter role demands a high level of creative craft, strategic thinking, and idea ownership. You'll shape the quality of work across projects, guiding teams toward stronger, more impactful outcomes. This role sits within the Advisors Creative Desk.

The Advisors Creative Desk sits within Services and is a creative engine for bold, forward-thinking ideas that seamlessly connect our advertising partners, platforms, and our portfolio of brands

Part of Mastercard's broader Services team, Marketing Services develops and executes marketing programs that drive measurable impact for clients. The Services team is a key differentiator for Mastercard, delivering cutting-edge solutions that help customers grow — powered by data-driven technologies and innovation across consulting, marketing, loyalty, and analytics for financial institutions and merchants worldwide.

The Role

Develop strong creative ideas across formats and channels — including brand narratives, campaigns, scripts, digital, social, video, print, and direct (in English and Turkish)

Present work effectively in both internal reviews and client meetings (in English and Turkish)

Write high-quality copy across brand, campaign, and content initiatives.

Contribute to the development of integrated campaigns alongside strategists, art directors, motion designers and other creatives

Collaborate cross-functionally to ensure consistency and quality across all touchpoints

Bring fresh thinking by staying closely connected to cultural, digital, and platform trends

All About You

Minimum 6 years of experience within full-service advertising agencies, preferably within global network agencies

Fluency in English; additional languages are a plus

A portfolio that demonstrates conceptual thinking and integrated campaign work across ATL, social, and digital.

Must be able to execute across a wide array of channels including TV, online video, online banners, social platforms, and print.

The ability to quickly adapt to regional needs and insights, developing ideas that resonate locally.

Passionate about social media platforms, trends, technology and best practices

Experience working on financial services brands is a plus

Bachelor’s degree or equivalent; an advanced degree is a plus

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard’s security policies and practices;

• Ensure the confidentiality and integrity of the information being accessed;

• Report any suspected information security violation or breach, and

• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

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