Conversion Analyst (f/m/d)

Trusted Shops creates digital trust between people and businesses with one clear goal – to become the #1 Community of Trust. With around 800 employees, we are a profitable SaaS company serving over 25,000 online shops and 40 million consumer memberships. Our unique combination of Trustmark, authentic customer reviews, and Buyer Protection empowers millions of consumers to shop online with confidence every day.

To strengthen our Consumer Membership Team within Business & Product, we are looking for a

Conversion Analyst (m/f/d)

(Hybrid in Cologne or remote within Germany / Full-time / Permanent)

Your Responsibilities

• Build, maintain, and optimize business, funnel, and customer journey dashboards (e.g. payment, cancellation)

• Ensure data quality, consistency, and clear metric definitions across reports and tools to help reduce data silos by connecting multiple data sources and enabling end-to-end data flows

• Translate complex and sometimes conflicting data into clear, decision-ready business recommendations and act as a central point of contact for data-related questions, supporting stakeholders with interpretation and validation

• Analyze user behavior, segments, funnels, and lifecycle metrics to uncover actionable insights

• Evaluate high-impact experiments (e.g. pricing, conversion, process changes) and ensure valid tracking and interpretation