Content Marketing Specialist, French Market (60% - 80%) (f/m/d)

Your mission:
We’re looking for a Content Marketing Specialist (60-80%) to take our content to the next level in French-speaking markets. In this role, you will be responsible for driving our editorial strategy, creating high-impact content assets, and strengthening our position as a leading voice in the workplace tech industry.

At deskbird, we’re building the future of work. Backed by a $23M Series B and trusted by leading global brands, we’re growing fast and this is a chance to create content that genuinely moves the market.

This is a hybrid role based in our Berlin hub.

In this role you will:
• Lead the creation of high-impact thought leadership for French-speaking markets (e.g., white papers, reports, executive Q&As).
• Monitor market-specific trends to keep content timely, relevant, and differentiated.
• Partner with Product Marketing and Growth to localise global narratives and campaigns for regional audiences.
• Own the full content lifecycle from ideation and research to writing, editing, SEO/AEO optimisation, publishing, and distribution.
• Own and continuously improve all French website copy, ensuring clarity, brand consistency, and strong SEO/AEO performance.
• Turn complex product and industry topics into engaging content across formats (blogs, guides, case studies, newsletters, etc.).
• Collaborate cross-functionally (Product, Sales, Design, Field Marketing) to deliver content that supports campaigns and revenue goals.
• Maintain a consistent French brand voice across all channels and touchpoints.
• Track and report on performance of French content to guide improvement and editorial planning.
• Support French-market events and webinars with key communication assets (promotions, messaging, follow-ups).

What you need to be successful:
• Proven experience in content marketing or editorial roles, ideally in B2B SaaS or a fast-paced tech environment.
• Native French speaker with outstanding writing, editing, and storytelling skills; fluent in English.
• Strong ability to own end-to-end content creation across channels and formats.
• Solid understanding of SEO/AEO best practices and content optimisation for organic growth.
• Excellent project management skills, able to prioritise and deliver across multiple deadlines.
• Data-driven mindset: comfortable using analytics tools to measure performance and improve content impact.
• Experience with Webflow, HubSpot, and/or content operations workflows is a plus.

What’s in it for you?:
• Grow fast: Join Europe’s leading workplace management software company and accelerate your career development.
• Annual company summit: Meet the whole team at our yearly summit in inspiring locations across Europe (check out the video from our last summit).
• Team “Bursts”: Unlimited opportunities to collaborate with your team in person.
• Home office support: Financial contribution to set up a comfortable, productive home office.
• Learning & development: Annual budget for coaching, certifications, and conferences.
• Hub visit: Yearly sponsored trip to one of our hubs.
• Generous annual leave: Plenty of time off to recharge.
• Joy budget: Annual budget to spend on activities that spark joy, connection, and shared energy.