Content Design Lead (Contract Role)

About Carrot:

Carrot is a global, comprehensive fertility and family care platform, supporting members and their families through many of life's most memorable moments. Trusted by many of the world’s leading multinational employers, health plans, and health systems, Carrot’s proven clinical program delivers exceptional outcomes and experiences for members and industry-leading cost-savings for employers. Its award-winning products serve all populations, from preconception care through pregnancy, IVF, male factor infertility, adoption, gestational carrier care, and menopause. Carrot offers localized support in over 170 countries and 25 languages. With a comprehensive program that prioritizes clinical excellence and human-centered care, Carrot supports members and their families through many of the most meaningful moments of their lives. Learn more at get-carrot.com.

The Product team at Carrot is seeking a Content Designer to help shape mobile experiences focused on helping people improve their fertility and hormonal health.

This role is a hands-on opportunity for a versatile content designer who thrives in early-stage product development. You’ll improve personalization through prompt engineering, partner with product design on UX flows, and collaborate with clinical experts on metabolic health program content.

We're looking for someone who moves toward ambiguity with excitement, asks "why" before "what,” and brings rigor and clarity to everything they touch. You approach novel problems with a spirit of experimentation and rapid iteration. You advocate for the user and make thoughtful decisions informed by best practices, as well as quantitative and qualitative data. You’re adept at using AI to improve process, efficiency, and quality.

This is a contract role.

In this role, you will:

• Partner with a product designer to develop intuitive, compelling mobile experiences that encourage repeat engagement and healthy habit building

• Collaborate closely with product managers and engineers from concept to launch

• Deeply understand complex problems for our customers, members, and internal teams, and propose solutions that meet business goals, technical constraints, and user needs

• Develop and refine LLM prompts that improve personalization and efficacy

• Define, design, and steward interactions, IA, language, and concepts that scale and cohere across a complex ecosystem

• Seek and provide feedback through design critiques and workshops

• Build consensus and maintain alignment with stakeholders and leadership via collaboration, influencing, storytelling, and formal presentations

• Advocate for users through the entire product development process

The Team:

You’ll be an integral member of a small, tight-knit, early-stage product team. You'll report to the Product Manager and work closely with a product designer, engineers, clinical partners, and cross-functional teams.

Minimum Qualifications:

• 5+ years of professional experience in product content design and strategy

• Portfolio that highlights systems thinking, problem-solving, exceptional writing, cross-functional collaboration, and measurable impact in a product context

• Experience translating UX research insights into product solutions

• Highly developed sense of ownership and accountability

• Ability to build consensus, drive alignment, and influence leaders in a dynamic, cross-functional environment

• Talent for prioritization, trade-off negotiation, and pivoting as work evolves

• Experience with design tools (e.g., Figma), CMSes, and user research platforms

Preferred Qualifications:

• Experience in behavior change

• Experience with 0-1 product development and/or early-stage companies

• Experience building mobile experiences that drive repeat engagement

• Experience with or deep interest in AI and prompting

• Success working with/on multi-disciplinary product teams

• Experience with health tech, women's health, and/or fertility

• Experience with conversational design

• Familiarity with accessibility standards and inclusive content practices

Compensation:

Expected compensation for this role hourly role will be between the range of $80-$100 per hour, 80-100 hours per month. Actual compensation may vary from posted base salary depending on your confirmed job-related skills and experience.

Fraud and Security Notice: Please note that all communication regarding job opportunities at Carrot will come exclusively from an @get-carrot.com email address. If you receive messages from any other domain, please disregard them and report the incident to: [email protected]

Why Carrot?

Carrot has received national and international recognition for its pioneering work, including Fast Company's Most Innovative Companies and World Changing Ideas, Inc. Power Partners, and Modern Healthcare’s Innovators. Carrot’s global workforce has been acknowledged with several accolades, including Fortune’s Best Workplaces in Healthcare, Great Place to Work, and Age-Friendly Employer certifications. Carrot is regularly featured in media reporting on issues related to the future of work, women in leadership, and healthcare innovation, including MSNBC, The Economist, Bloomberg, The Wall Street Journal, CNBC, National Public Radio, Harvard Business Review, and more. Learn more at carrotfertility.com.