Consumer Product Manager - Value Proposition & Offers

Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters — to you, to your community, and to the world.

Progress starts with you.

Role Summary

We are seeking for a Product & Value Proposition Manager to lead the end-to-end execution, optimization and scalability of the Consumer offers strategy, ensuring operational excellence, budget control and actionable insights, while evolving the current execution model into a data-driven, AI-enabled framework. The role focuses on efficiency, business impact and cardholder experience, acting as a central owner of the consumer offers program track.

Key Responsibilities:

Strategic Ownership & Governance:

• Act as the single point of ownership for the consumer offers track, defining standards, ways of working and success metrics across campaigns, merchants, partners and Issuers.
• Drive cross‑functional alignment across internal teams and external stakeholders, proactively resolving dependencies, risks and trade‑offs.
• Provide strategic support to the business, leveraging promotions as a key lever to address business needs, accelerate strategic priorities and strengthen the overall value proposition.
• Ensure all promotional activities comply with Visa controls, brand standards and corporate governance requirements.

Business & Financial Leadership:

• Lead the development of promotional business cases, with clear value articulation, ROI logic and prioritization aligned to business objectives.
• Own the promotions budget, including forecasting, tracking, optimization and performance reviews.
• Lead financial settlement and compensation processes in partnership with Finance, ensuring accuracy, transparency and timely payments.

Performance Management & Insights:

• Define and monitor success KPIs across campaigns and portfolios, moving from reporting to actionable insights and decision support.
• Translate campaign and post‑campaign analysis into continuous improvements, strategic recommendations and future initiatives.
• Use insights to influence roadmap decisions, resource allocation and investment focus.

Roadmap & Planning:

• Contribute to the promotion’s roadmap and annual planning, prioritizing initiatives based on business impact, scalability and revenue contribution.
• Balance short‑term performance with long‑term capability building, ensuring sustainability of the model.

Model Evolution & Advanced Capabilities:

• Lead the evolution of the promotions model toward a proactive, predictive and insight‑led strategy.
• Leverage AI and advanced analytics to improve forecasting accuracy, automate analysis, optimize prioritization and enhance decision‑making.
• Champion innovation and continuous improvement, embedding data and technology as core enablers of the function.

Enterprise Contribution:

• Act as a strategic contributor to broader initiatives across the area, providing expertise, structure and governance beyond the Promotions track.

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

• 5+ years of professional experience in project management, preferably within multinational companies, financial institutions or payments ecosystems.
• Proven track record leading end-to-end execution of complex initiatives, from planning to delivery, including coordination of multiple stakeholders, external clients and partners, with clear accountability for outcomes, timelines and quality (loyalty, cash-back or similar value offerings and initiatives desirable).
• Strong experience in business case development, budget management and financial performance tracking, including forecasting, variance analysis and revenue measurement.
• Strong analytical skills, with the ability to interpret transactional, financial and performance data and translate insights into business decisions
• Experience working within structured corporate environments, with a solid understanding of governance, compliance and process-driven execution.
• Proven ability to manage multiple initiatives in parallel, prioritize effectively and operate with high ownership and accountability.
• Strong communication and stakeholder management skills, with the ability to interact effectively with senior internal teams and external partners.
• Fluent English (required)
• Familiarity with AI-enabled analytics or automation tools to improve efficiency. Bachelor’s degree in business administration, Marketing, Economics, Engineering or related fields required.

Key Skills:

• Leadership and teamwork
• Project management and planning
• Budget management
• Effective and persuasive communication
• Strategic and analytical thinking
• Customer and results orientation
• Adaptability and resilience

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.