Community & Social Growth Strategist
Grvt
Posted: January 20, 2026
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Quick Summary
A Community & Social Growth Strategist will be responsible for creating engaging content across multiple social media platforms, including Twitter, Instagram, TikTok, Telegram, and Discord, to drive brand awareness and community growth.
Required Skills
Job Description
What you’ll do
Social & Content Execution
• Own the daily social media and Community output across X (Twitter), Instagram, TikTok, Telegram, and Discord
• Turn long‑form narratives (blog posts, explainers, research, founder content) into threads, memes, shorts, and carousels that feel native to each channel
• Maintain a consistent content calendar aligned with product launches, trading competitions, campaigns, and community events
• Embed Grvt into relevant cultural, market, and meme trends through timely, channel‑native content that drives relevance and reach
• Collaborate with Design to brief and iterate on social creatives and lightweight visuals
Community Management
• Keep Telegram and Discord active, helpful, and on‑brand through daily conversation, moderation, and support
• Answer common product and campaign questions, escalating issues to Product, Ops, or Support when needed
• Plan and host community touchpoints: AMAs, community calls, contest announcements, winners recaps, and event summaries
• Partner with BD and KOL / Ambassadors teams to make sure partner content lands well in our core community channels
Listening, Insights & Feedback Loops
• Monitor sentiment and conversations across X, Telegram, Discord, and other relevant spaces
• Track recurring questions, objections, and ideas and turn them into structured insights for Marketing, Product, and BD
• Experiment with formats, hooks, and posting times, and share what works (and what does not) with the team
• Identify and nurture power users, advocates, creators, and potential mods
Collaboration & Operations
• Work closely with the Content & Communications Lead to bring Grvt’s narrative and product roadmap to life on social
• Collaborate with the Campaigns owner to support referral pushes, trading events, and growth experiments
• Maintain clear, lightweight documentation for channel guidelines, tone‑of‑voice examples, and recurring playbooks
Impact & Outcomes
• Drive consistent growth in followers and engaged community members across owned channels
• Increase engagement and participation in key campaigns, AMAs, and trading events
• Turn community and social insights into concrete changes in messaging, product, and campaigns
What we’re looking for
Must‑Have
• 3+ years managing Web3 communities and Socials (Discord, Telegram, Twitter/X, Instagram, TikTok)
• Powerful Web3 native storyteller with proven ability to turn complex or technical topics into simple, engaging content (threads, memes, shorts, carousels)
• Self-driven, adaptable, and thrives in fast-paced, asynchronous startup environments.
• Native-level English with exceptional written and verbal communication skills.
• Data‑informed: you regularly look at metrics (reach, engagement, retention, participation) and adjust what you ship
Nice‑to‑Have
• Built Ambassador programs and community campaigns from scratch.
• Past experience in an early‑stage startup or exchange environment
• Ability to produce simple assets yourself (basic design tools, simple video editing, or motion)
• Familiarity with DeFi, blockchain, and on-chain financial primitives (or strong curiosity and ability to ramp up quickly)