Community Digital Fundraising Specialist

Hato Hone St John has been serving New Zealanders since 1885. Today, our 11,000-strong team of kaimahi and volunteer works across Aotearoa to enhance the health and wellbeing of our communities. From responding to 111 calls to supporting people to stay healthy through our mahi in health education, access, and monitoring, we are making life-changing differences every day.

He aha te tūranga - About the role: 

Step into a role where your digital and community fundraising expertise will create real impact!  We have an 8 month fixed term contract available (until December 2026). With a strong focus on the Annual Appeal 2026 and broader community fundraising activity, this role is all about optimising how we connect with supporters, grow donations, and enhance the overall fundraising experience.

You’ll analyse performance across digital channels and identify opportunities to improve online revenue and community fundraiser conversion. Working closely with internal teams and partners, you’ll turn data into practical improvements—refining campaigns, strengthening donor journeys, and ensuring seamless delivery across platforms.

A key focus will be improving the end-to-end digital donor experience, from initial engagement through to donation, ensuring it is simple, effective, and aligned with best practice.

What you’ll be doing

• Analyse performance across digital channels (SEM, social, eDM, SMS) and provide data-led insights

• Monitor and optimise campaign performance to drive revenue and engagement

• Map and improve digital donor journeys, identifying and removing friction points

• Optimise donation flows, payment gateways, and conversion pathways

• Support the delivery and troubleshooting of digital fundraising campaigns

• Work with internal teams and partners to align activity across website, CRM, and platforms

• Apply testing, insights, and emerging trends (including AI) to improve outcomes

Ko wai koe - About you:

You bring experience in digital fundraising, digital marketing, or a performance-driven online environment, with a strong ability to interpret data and turn it into actionable improvements. You’re comfortable working across multiple channels and platforms, and understand what drives online engagement and conversion.

You’re practical, curious, and impact-driven—someone who enjoys improving systems, solving problems, and making things work better for supporters.

We are seeking practical experience or qualifications in:

• Technical skills across Fundraising platforms - Raisely, Fundraisin etc.
• Google Analytics (GA4)
• Google Ads
• Meta (Facebook)
• HubSpot / Salesforce Marketing Cloud certifications
• Email marketing
• Campaign – Business analytics
• AI tools

If you’re passionate about creating impactful digital experiences and using data to drive meaningful supporter engagement, this role places you at the heart of our fundraising growth - and we’d love you to join us.

Me pēhea te tuku tono - How to apply

Click “I’m interested” before applications close on Thursday 2nd April 2026. Internal applicants must have support from their manager for the secondment before submitting an application.

For further information please contact Lindsey Frankland Recruitment Advisor on 0800 ST JOHN for a confidential discussion.

At Hato Hone St John, we embrace diversity, welcoming everyone to bring their authentic selves to work. We value unique perspectives, fostering inclusivity to better serve our communities, and we’re committed to creating a workplace where everyone belongs.

E pōhiritia nei e mātou, te whānau o Hato Hone St John, ngā rerekētanga o ia tāngata ki te haramai.  E āwhinatia e mātou I ngā whakaaro rerekē, kia mahi pai I roto I ngā hāpori katoa.  Ko tā mātou nei haepapa, kia hanga tētahi āhuru mōwai mā tatou, kia mahi haumaru ai.

If you need accommodations for accessibility, please reach out to the recruiter listed for equitable participation in our recruitment process.

Research shows that women and people from under-represented groups are less likely to apply for roles when their experience doesn’t match the job description perfectly. If you’re excited and think you have what it takes, we want to hear from you! Even if your experience doesn’t align 100%. Please apply or contact the recruitment advisor listed on the advertisement for a kōrero.