Chief Marketing Officer (AI Driven Growth & Marketing) - Hybrid from Mérida

Work at DaCodes!

DaCodes is an AI software company that builds, deploys, and implements artificial intelligence solutions for enterprises across LATAM and the U.S. We develop custom AI Agents, intelligent automation platforms, and AI-powered software products. Our team of AI Engineers works with the most advanced models and frameworks in the market to help companies transform their operations through AI.

What we do: AI Agents as a Service, enterprise AI implementations, AI-powered product development, intelligent process automation, and AI strategy consulting.

Our culture is AI-Native: we run our own company using AI, and automation across every process.

We don’t just sell AI. We live it. We need a CMO who does the same

Requirements:
Key Responsibilities

• Relentless execution: Take the marketing projects in queue (campaigns, landing pages, email sequences, content, paid media) and ship them on time. Not plan. Ship.
• Team coordination: Lead and push the marketing team (copywriters, designers, social media, video, HubSpot). Ensure every person delivers quality work on deadline.
• Metrics ownership: Be accountable for MQLs, SQLs, pipeline generated, cost per lead, conversion rates, and ROI per campaign. Weekly dashboards, no excuses.
• AI as a daily tool: Use Claude Cowork, ChatGPT, AI agents, and automation tools (Lemlist, Clay, HubSpot AI, etc.) to multiply the team’s output.
• High-impact B2B content: Oversee production of thought leadership, podcasts, case studies, webinars, LI, FB, IG, TK, X content that positions DaCodes as the go-to AI implementation partner for enterprises.
• Paid media & demand gen: Manage paid media budget (Google Ads, LinkedIn Ads, Meta) with strict ROI discipline.
• AI narrative ownership: Own the messaging around AI Agents, enterprise AI adoption, and AI transformation. You’re marketing an AI company; you need to understand and speak AI fluently.
• Report to Co-CEOs: Clear, concise, data-driven weekly status. No fluff.

Must-Have Requirements

• 10+ years of B2B marketing experience in AI, SaaS, or technology companies.
• Proven track record leading marketing teams and delivering measurable results (pipeline, revenue, ROI).
• HubSpot proficiency (Marketing Hub + CRM). Not "I’ve seen it"; you use it every day.
• Active user of AI tools: Claude (Cowork, API, Artifacts), ChatGPT, Copilot, or equivalent. It’s your workflow, not an experiment.
• Experience with B2B paid media (LinkedIn Ads, Google Ads) and outbound tools (Lemlist, Clay, Apollo).
• AI-First mindset: You think first about how an AI agent or automation can solve something before assigning manual work.
• Strong understanding of the AI market: you can speak credibly about AI agents, LLMs, enterprise AI adoption, and the competitive landscape.
• Professional Spanish (B2+). Our team and local market operate in Spanish.
• Advanced English, you'll be targeting US market
• Ability to work in Mérida (on-site or hybrid) or willingness to relocate.
• A track record of execution, not just strategy. We want to see campaigns launched, metrics moved, projects delivered

Nice to Have:

• Experience marketing AI products, AI services, or AI consulting firms.
• Understanding of the AI tech stack: models, APIs, agents, MCPs, RAG, fine-tuning, agentic frameworks.
• Experience with Webflow, WordPress, or headless CMS for landing pages.
• Background in companies of 100-500 employees in a high-growth stage.
• Familiarity with Account-Based Marketing (ABM) for enterprise AI sales.
• Experience with Jira, Slack, and Google Workspace as coordination tools.
• Your own daily AI stack that you can walk us through and explain how it makes you more productive

You'll have:

• Direct access to the Co-CEOs and the company’s strategic vision.
• An existing marketing team ready to be led and supercharged.
• Real budget for paid media and tools.
• AI-Native culture: You won’t have to convince anyone to use AI. It’s already the standard here.
• Access to Claude Enterprise, OpenAI API, and our internal AI tools
• The chance to be the marketing voice of a company at the forefront of enterprise AI adoption in
LATAM.
• Offices in Mérida with a flexible hybrid setup.

Benefits:
• Integration to global brands and disruptive startups.
• Hybrid work (Work from both office and home)
• Monday to Friday work schedule.
• Day off on your birthday.
• Major medical insurance (applies to Mexico).
• Life insurance (applies to Mexico).
• Multicultural work teams.
• Access to courses and certifications.
• Meetups with special guests from the IT area.
• Virtual integration events and interest groups.
• English classes.
• Proudly certified as a Great Place to Work.