Channel Onboarding Specialist (Position Located in Utrecht, Netherlands)

KnowBe4 is the global leader in Human Risk Management, trusted by over 70,000 organizations worldwide to secure their employees and AI agents for over 15 years. We're pioneering a new era of security. AI-powered since 2016. And market-leading since day one.

Our HRM+ combines continuous risk intelligence, advanced technical defenses, and personalized training to help organizations build strong security cultures. We help organizations understand, measure, and reduce human risk across their entire workforce, defending against, deepfakes, and emerging AI-powered threats.

We believe that protecting organizations from cyberthreats and creating a positive environmental impact go hand in hand. True resilience is collective, it requires us to protect our people, our data, and our planet.

Please submit your resume in English.

To learn more about our team and office culture in the Netherlands, visit the following links.
Careers Page: https://www.knowbe4.com/careers/locations/utrecht
Glassdoor: https://www.glassdoor.com/Location/KnowBe4-Utrecht-Location-EI_IE969384.0,7_IL.8,15_IC3045310.htm
LinkedIn: https://www.linkedin.com/company/knowbe4/life/netherlands/

As a Channel Onboarding Specialist, you are the first person that prospective partners engage with at KnowBe4 and you play an important role in ensuring partners have a positive experience with KnowBe4 from their initial interaction to onboarding. You will engage with partners to conduct deep discovery to understand their business model, walk them through KnowBe4 products and partner programs, set initial expectations and onboard the partner through the agreement process. The ideal candidate will also be able to effectively nurture and guide partners that are not yet a fit for the KnowBe4 partner program.

Responsibilities:

• Facilitate the onboarding of new partners from initial discovery to agreement signing, ensuring a smooth and positive onboarding experience

• Conduct deep partner discovery to understand a partner’s business model and guide the partner to the program that is suited to their model

• Identify and qualify prospective partners who are a good fit for KnowBe4’s global partner program(s)

• Provide prospective partners with a brief walkthrough of the market opportunity, KnowBe4 product suite and platform, and partner program aligned with their model

• Set initial expectations with partners so that they understand rules of engagement, best practices and overall expectations of the partnership

• Complete the partner discovery detail in Salesforce.com and understand where the partner falls in the overall stratification

• Ensure partners meet all compliance requirements with partner agreements and assist them in the agreement process

• Develop opportunities for the Channel sales team from prospecting and marketing generated leads

• Respond, engage, and qualify inbound leads and inquiries

• Develop and execute on a strong prospecting plan of attack, including email and call scripts

• Ensure successful follow through of Partner sales cycle by maintaining accurate activity and lead qualification information in Salesforce.com

• Provide in depth information to the Channel team to ensure a smooth onboarding hand-off takes place

• Follow policy and procedure regarding following up on leads

• Pass onboarded partners to the appropriate Channel team

Minimum Qualifications:

• High school diploma or GED required

• Bachelor’s Degree a plus

• Familiarity with standard concepts, practices and procedures within the IT Security Field a plus

• Experience with Channel a plus

• Experience with Gmail and Google Docs

• Experience with Salesforce preferred

• Must be able to demonstrate sales aptitude working with channel partners

• Excellent verbal and written communications

• Good computer skills

• Friendly phone voice

• “Pleasantly persistent” as it can take multiple tries to reach a prospect

• Ability to leave an engaging message and sound interested

• Must be highly organized and results-oriented

Our Fantastic Benefits

We offer company-wide bonuses based on monthly sales targets, employee referral bonuses, adoption assistance, tuition reimbursement, certification reimbursement, and certification completion bonuses - all in a modern, high-tech, and fun work environment. For more details about our benefits in each office location, please visit www.knowbe4.com/careers/benefits.

Note: An applicant assessment and background check may be part of your hiring procedure.

Individuals seeking employment at KnowBe4 are considered without prejudice to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other characteristic protected under applicable federal, state, or local law. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please visit www.knowbe4.com/careers/request-accommodation.

No recruitment agencies, please.