Category Insights Specialist

Let’s create a more sociable future together

At Endeavour, we’re totally into what we do. With a portfolio that includes Dan Murphy’s, BWS, ALH Hotels, Pinnacle Drinks and more, we love to bring people together. Together we share our passion for our products and industry; it’s what inspires us to dream big, and continue to create new experiences for our customers and teams across Australia. If you thrive on positive energy, we want to meet you!

• Be uniquely you, come as you are 
• Bring your insights and analytics experience to support our Merchandise category teams
• Fixed Term opportunity until October 2026

As the Category Insights Specialist, build understanding of customer behaviour and needs across Endeavour Group (particularly Merchandising/Buying) through the analysis of data, identification of actionable insights and development of strategy that delivers improved customer experiences and sustainable category growth.

Utilising a range of data sources such as panel, transaction and qualitative you will utilise your analytical and storytelling skills to help identify both short and long term category opportunities of today and help shape the category strategies for tomorrow.

Sound good? Read on.

Here is a taster of what you can expect in this role:

• Ensure the customer is at the centre of decision making within Endeavour Group through the provision of compelling data-led insights.
• Collaborate with senior leaders in merchandise and marketing to address customer challenges and stay ahead in the evolving Liquor retail landscape and co-develop category strategy.
• Provide strategic recommendations to stakeholders on optimising customer experience and driving innovation within the Liquor category across range, experience, innovation and other category based initiatives.
• Use data to explain business performance, identify challenges and opportunities and provide recommendations to drive growth.
• Contribute to Monthly and Quarterly Reporting.
• Work with teams outside of Merchandising (e.g. Format Development, EDX, Customer Insights, BWS and Dan Murphy’s, etc) to deliver insights that inform business processes and deliver consistency of insight across the business. (e.g. retail brand reporting, new store insights, trade planning, etc.)
• Understand the impact of macro trends on customer behaviour and predict customer trends in drinks.
• Foster a culture of continual improvement within a high performance team.

Now let’s talk about you: 

• Strong analytical and numerical skills gained through a minimum of 3 years experience in previous analytical roles - e.g. previous retail and/or supplier category analytics role.
• Degree qualified in business or related discipline.
• Extensive experience using sales and customer data sets (Qual. & Quant) - e.g. Quantium Checkout, Nielsen, Circana, U&As etc.
• Ability to tell stories with data and engage others through data visualisation.
• Proven ability to engage and influence senior stakeholders.
• Confident communicator (verbal and written).
• Strong aptitude and curiosity for problem solving.
• Attention to detail.
• Previous Drinks industry experience, desirable.
• Understanding of category management and buying principles - e.g. shelf management, merchandising, ranging, promotional and pricing strategies, desirable. 

 

The benefits are good too! 

• We offer flexible working in every sense
• An exclusive discount card for BWS, Dan Murphy’s, Woolworths, BIG W and other Endeavour Group brands, including our ALH pubs
• Monthly meeting-free days 
• Your health and wellbeing is your most important asset, and as one of our valued team members, it’s our first priority. You will have a range of free services to help you live well and support your physical, mental and financial wellbeing
• Endeavour Group is full of opportunities - use our dedicated learning and development options to grow an idea, yourself, and your career. This is just the start, so dream big.

At Endeavour, we value being a workplace where everyone’s welcome - if you meet a number of the requirements (and not all), we encourage you to apply.

We are together creators

With a portfolio that includes Dan Murphy’s, BWS, ALH Hotels, Pinnacle Drinks and more, Endeavour Group is big on sociability. Together we create the moments that bring millions of people together. And together we have more fun, create more opportunities, and score a lot more goals. We’re serious about creating a safe, inclusive and fun place to rock up to where equal opportunity is key, and flexibility is part of how we roll.  

We’re all about creating a more sociable future - for our customers and each other. If this job excites you - and you’re close-enough on the requirements, reach out, we’d love to hear from you.

You can learn more about working with us on LinkedIn or at endeavourgroupcareers.com.au.

Our Talent Team and Hiring Leaders kindly request no unsolicited resumes or approaches from Recruitment Agencies. Endeavour Group is not responsible for any fees related to unsolicited resumes.

#WeAreTogetherCreators #ComeAsYouAre #DreamBig #FeelTheEnergy #LeaveYourMark #EndeavourGroup