Business Development Representative- Alarms

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Job Summary

Alarm Detection Systems is seeking motivated Sales Representatives in Colorado who are ready to grow their careers in a performance-driven, high-reward environment. We provide a structured 13-week paid training program, ongoing coaching, and a clear path to increased earnings and career advancement.

A Sales Representative is responsible for identifying and pursuing new business opportunities through cold calling, networking, and referrals. This role involves building relationships with property managers, business owners, and decision-makers to promote security solutions, including alarm systems, video surveillance, access control, and fire detection.

Key responsibilities include conducting on-site consultations, generating proposals and contracts, negotiating pricing and terms, and ensuring a smooth transition from sale to installation. This position involves regular travel within the assigned territory and requires access to commercial and residential buildings for site surveys.

Alarm Detection Systems is an Equal Opportunity Employer (EEO).

What We Offer

Compensation & Incentives

Base salary: $40,000–$50,000 annually (based on experience)

Uncapped commission structure

Bonus incentives and performance-based rewards

President’s Club recognition and all-expense-paid annual sales incentive trip for top performers

Training, Tools & Growth

Structured 13-week paid training program

Ongoing sales coaching and professional development

Company-provided laptop and cell phone

CRM and sales enablement tools

Career advancement opportunities with increasing commission potential

Flexibility & Support

Ability and flexibility to work from home

Mileage reimbursement for business travel

This position offers a base salary range of $40,000–$50,000 annually, based on experience and qualifications. This role is also eligible for uncapped commission, bonus incentives, and additional performance-based rewards.

Estimated first-year total compensation (base + commission): $45,000–$65,000+, with the opportunity to exceed this range based on individual performance.

Essential Functions and Responsibilities:

Identify and develop new business opportunities through cold calling, prospecting, networking, and referrals.

Achieve or exceed monthly sales metrics and quotas.

Build and manage a pipeline of potential commercial and residential clients.

Conduct professional sales calls and assess prospect facilities for appropriate product and service applications.

Actively build and maintain a strong professional network to generate leads, foster partnerships, and stay informed on industry trends, representing the company with professionalism at events, meetings, and community functions.

Recommend appropriate security solutions based on customer needs and budget.

Generate quotes, proposals, and contracts following company guidelines to present to potential customer.  

Follow up on leads, proposals, and past clients to maximize sales opportunities.

Conduct on-site consultations to assess customer security needs.

Prepare necessary paperwork to ensure proper and professional job installations.

Negotiate pricing and contract terms while ensuring profitability.

Establish and maintain relationships with property managers, business owners, and key decision-makers.

Educate prospects on alarm systems, video surveillance, access control, fire detection, and other security solutions.

Demonstrate and explain product functionality to new systems for clients.

Attend customer installations after completion to ensure satisfaction, reinforce relationships, and uncover additional opportunities for service or referral.

Provide ongoing support to customers to ensure satisfaction and potential upsells.

Coordinate with installation, customer service, and operations teams for seamless project execution.

Offer continuous client support to maintain satisfaction and identify upselling opportunities.

Obtain necessary approvals for special pricing or customized solutions.

Maintain accurate records of sales activities and client interactions in the CRM system.

Maintain complete pricing for all jobs quoted on the company network.

Attend all sales meetings, training, and company events.

Must be able to gain access to commercial or residential buildings to assess the customer needs and requirements.

Must be able to drive a reliable vehicle for transportation to and from prospect and customer locations throughout the company territory.

Must be punctual and adhere to attendance standards.

Adhere to all company policies and procedures.

Other duties as assigned by management.

Company Benefits:

Alarm Detection Systems offers a comprehensive benefits package designed to support the health, well-being, and financial future of our employees: 

Medical Insurance with multiple plan options

Dental Insurance

Vision Insurance

Life Insurance

Paid Parental Leave

Disability Coverage:

Employer-paid Short-Term Disability

Optional Long-Term Disability

401(k) Plan with tiered employer match

Paid Time Off (PTO) starting at 3 weeks per year for employees

Paid Holidays: 8 recognized holidays annually

Employee & Friends/Family Discounts on security systems and monitoring services

Pet Insurance Discount

Employee Assistance Program (EAP)

Tuition Reimbursement

Company-sponsored events (friends and family welcome!)

Continuous professional development opportunities

A fun, positive, and high-energy work environment

Education/Experience: 

High School Diploma or equivalent is required.

Bachelors Degree in Business Administration, Professional Sales, Marketing, or a related field is preferred.

2 years of sales experience is highly preferred.

Alarm industry experience is a plus.

Knowledge/Skills/Abilities:

Ability to clearly communicate ideas, objectives, and concepts to diverse audiences.

Ability to initiate contact with potential clients through cold calling and convert initial interest into meaningful sales opportunities.

Strong communication, negotiation, and presentation abilities.

Organization, time management, and attention to detail.

Ability to build and manage a pipeline of clients while maintaining relationships.

Ability to cultivate and grow a strong referral network.

Analytical problem-solving to assess client needs and recommend solutions.

Self-motivated, enthusiastic, and results-driven.

Organization, time management, and attention to detail.

Work independently and collaboratively to drive sales and project execution.

Strong time management and organizational skills.

Professional appearance and demeanor.

Proficiency in Microsoft Office.

Experience using CRM tools.

Ability to travel within the company territory for prospecting, consultations, and client meetings.

Ability to communicate in English, Bi-lingual capabilities a plus.

Licenses/Certifications:

Maintain a driver’s license, maintain an insurable driving record, and be capable of driving on company assignments.

Physical Demands:

The physical demands described here represent those that must be met by an employee to successfully perform the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Sitting

Stand

Walking

Climbing

Stooping

Kneeling

Fine Dexterity

Talking

Hearing

Vision

Color Vision

Ability to climb ladders

Walk great distances

Driving in all weather conditions

Bend, stoop, and balance in awkward locations such as attics or crawl spaces to survey a customer location

Work Environment:

The work environment for the Sales Representative can be in any commercial or residential setting and includes the ADS office environment. Must be prepared to work and drive in all types of weather conditions. The work environment characteristics described here represent those employee encounters while performing the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Alarm Detection Systems, Inc. maintains a quiet, non-smoking office environment.

made to enable individuals with disabilities to perform essential job functions.

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