Business Development Manager, Durable

AveryDennison

Shanghai, , China permanent

Posted: January 16, 2026

Quick Summary

Avery Dennison Corporation is a global materials science and digital identification solutions company. We are Making Possible products and solutions that help advance the industries we serve, providing branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers.

Job Description

Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company. We are Making Possible™ products and solutions that help advance the industries we serve, providing branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers. We design and develop labeling and functional materials, radio-frequency identification (RFID) inlays and tags, software applications that connect the physical and digital, and offerings that enhance branded packaging and carry or display information that improves the customer experience. Serving industries worldwide — including home and personal care, apparel, general retail, e-commerce, logistics, food and grocery, pharmaceuticals and automotive — we employ approximately 35,000 employees in more than 50 countries. Our reported sales in 2024 were $8.8 billion. Learn more at www.averydennison.com.

AVERY DENNISON IS PROUD TO BE CERTIFIED GREAT PLACE TO WORK IN AUSTRALIA, CHINA, INDIA, INDONESIA,  SINGAPORE, THAILAND AND VIETNAM, AND RECOGNIZED AS ONE OF THE BEST COMPANIES TO WORK FOR IN ASIA IN GREATER CHINA AND VIETNAM.

ABOUT YOUR ROLE:

In this position, you will lead the segmental business development within Great China. You will work as the bridge between customer (brand-owners, OEM/ODM, converter, distributor, etc.) and internal team (R&D, production, quality, sales) to speed up the new market scoping, customer needs clarification, opportunity pipeline building, product spec-in / design-in. Improve customer experience and shorten troubleshooting cycles.

YOUR RESPONSIBILITIES WILL INCLUDE:

● Develop and execute overall segmental business strategy for durable business.

● Investigate and summarize market dynamic/trend, value chain, competitor landscape, customer 

segmentation. Defines product solution value proposition 

● Build the business opportunity pipeline and drive NPD activities to ensure sustainable business growth. 

● Close cooperation with cross functional teams including R&D, commercial and other supporting teams to 

guarantee the commercialization of new products, as well as end-user satisfaction of. 

● Work with other business divisions and global teams for cross-regional and global customer / end-user 

business development.

● Master degree with 5+ years’ experience or Bachelor degree with 7+ years’ experience related to segment marketing and/or business development.

● Experience of material solution or PSA application will be a plus

● Familiar with end-user and customer qualification process, certification and industrial standards, understanding of Automobiles, electronics, electrical appliances, power tools, IVD and qualification process will be a plus

● Proven success of leading NPD activities and commercialization at customers / end-users

● Basic knowledge of product management, hands-on experience of product management will be a plus

● Good cross functional/regional communication and customer interaction skill

● Good written and spoken English

AVERY DENNISON IS AN EQUAL EMPLOYMENT OPPORTUNITY PROVIDER. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status.

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