Business Development Manager (Account Executive)

Meet AppSumo

AppSumo is the first place entrepreneurs start. We help small businesses become Sumo-sized by promoting great software at awesome prices. We’ve helped launch thousands of top B2B tools like Mailchimp, Evernote, Intercom, and Dropbox just to name a few.

At AppSumo, we believe work doesn’t have to suck. We love helping entrepreneurs build a lifestyle they’re passionate about. And that includes you.

The foundation of our culture is treating teammates like adults. This is a place where we actually encourage you to have a side hustle and develop your career at AppSumo. You’ll learn everything about starting and growing a business here—and get paid to do it.

We’re on a mission to open the doors of entrepreneurship to everyone. You in?

Why this is your dream job:

As a Business Development Manager (Account Executive), you'll act as both a sales leader and a strategic partner - identifying, evaluating, and closing high-quality software partnerships from around the world.

You’ll own the full sales cycle and play a critical role in maintaining AppSumo’s high bar for products while building long-term, mutually beneficial partnerships.

What you’ll do:

• Own the full sales cycle: prospecting, pitching, negotiating, and closing software partnerships via phone, email, and video

• Vet inbound and outbound leads to ensure products meet AppSumo’s quality and customer-value standards

• Structure and negotiate complex partnership agreements that benefit partners, customers, and AppSumo

• Educate potential partners on how to successfully launch and scale on the AppSumo marketplace

• Build and maintain long-term relationships with founders and key stakeholders

• Collaborate closely with the BDA team to ensure deal quality and pipeline health

• Oversee campaign success from onboarding through launch, including coordination around integration and implementation

• Use HubSpot to manage pipeline, forecast revenue, and maintain accurate deal data

• Contribute to campaigns, events, and strategic initiatives that support company goals

• Become a trusted expert on the AppSumo marketplace and articulate its value to a wide range of software founders

• Consistently meet or exceed demo, revenue, and partnership targets while managing your own pipeline

Past experience:

• 3+ years as an Account Executive or similar role closing deals in the SaaS, PaaS, and/or enterprise software space

• A proven track record of meeting or exceeding sales quotas

• Strong skills in prospecting, cold outreach, negotiating, and closing

• Experience managing a full-cycle sales pipeline, forecasting, and reporting

• Familiarity with HubSpot, booking platforms, and project management tools

• Experience prospecting, building and managing a sales pipeline, forecasting, and reporting

• Strong collaboration and relationship management skills

• A user-centric mentality with a genuine passion for entrepreneurship and startups

• Self-motivated, driven, and comfortable operating in a results-focused environment

• Driven and have consistently met/exceeded direct sales goals

Now meet Caitlin 👋 (your future manager):

Caitlin joined AppSumo in 2021 as a Business Development Manager and was promoted into management in 2024. Since then, she’s been leading our team of closers. Caitlin is the kind of manager who genuinely wants you to win, not just hit a number.

She’s deeply experienced in building partnerships, thoughtful in her coaching approach, and believes great sales comes from curiosity, trust, and finding ways for everyone to win. Caitlin gives her team clear expectations, real autonomy, and the support to grow.

If you’re looking for a manager who:

• Treats you like an adult

• Cares about how you work, not just the outcome

• Is invested in helping you become your best sales self

You’ll be right at home!

Bonus: She’s also the dog mom to the cutest Great Dane, Wrigley. 🐾

The benefits:

• Health insurance through Blue Cross Blue Shield, plus vision, dental, life insurance, and mental health services for you and your loved ones

• 401(k) matching

• 100% hybrid work model—work from home or the office

• Open vacation (PTO) policy (plan to make your Slack status a “🌴” at least one week per quarter)

Unique perks to take care of you:

• Freedom to have a side hustle (we don’t treat that word like it’s Voldemort)

• Free access to all the software and tools in the AppSumo marketplace

• Flexible hours with an emphasis on a results-driven culture

• Access to the BD team’s co-working space

• Free lunch once a week, all the gear you need, and work that actually makes an impact

Ready to join us?

Individuals seeking employment at AppSumo are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.