Brand Manager Sort Code BMR/002

LextorahLDS

Lagos, , Nigeria permanent

Posted: May 3, 2013

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Quick Summary

A Brand Manager is responsible for developing and implementing strategies to effectively reach customers and communicate the value proposition of the company’s products, with a focus on market research and market analysis.

Required Skills

Strategic Planning Brand Communication Market Analysis Ad Tag Management Creative Production Customer Engagement Product Traceability

Job Description

A reputable manufacturing company based in the South East of Nigeria with branches nationwide needs professionals for immediate employment in the following leadership positions

• Developing and implementing strategies to effectively reach customers and communicate the value proposition of the company’s products.
• Initiating and managing brand communication plans and campaigns
• Developing and monitoring key market indices as they affect brand preference equity and brand share.
• Supervising advertising agencies and managing production of advert creative materials. E.g. outdoor, TV and Radio.

• First degree in Marketing or Business Administration.
• At least 6 years work experience with 4 years experience in brand management, advertising, product life cycle monitoring.

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