Brand Director

Not all heroes wear capes — but plenty of them use toilet paper

Want to challenge yourself at a purpose-led scale up AND make a difference in the world? Come join the revolootion!

Funny name, serious business

We are a leading eco-friendly household essentials business and we donate 50% of our profits to help everyone gain access to clean water and a toilet. As of June 2024, we’ve contributed over $18 million AUD to this mission. Basically, we’re really good at making it easy to do good.

We operate scaling businesses in the UK, US and Australia (Canada, soon). Our amazing team is based in Australia, the UK, the Philippines, China, and the US. Our 250+ people make the biggest possible impact for people and the planet. Over the next 5-10 years, we’re hoping to increase our annual donation tenfold to get us closer to our dream of everyone in the world having access to clean water and sanitation services.

A bit about the role

As our Brand Director you'll be the strategic orchestrator turning high-level ideas into reality. This is a crucial role focused on ensuring a portfolio of initiatives aligns with our long-term strategy while delivering their intended impact at every milestone.

Reporting to the Head of the function, you’ll be responsible for turning high-level ideas into reality, overseeing development from concept to in-market delivery, managing budgets, coordinating cross-functional teams, and providing clear planning foresight for the year. You'll translate interconnected strategic plans and projects into an actionable program of work to help our talented marketing and partner teams work smarter and more efficiently.

If you worked here this past month here are some things you might have been involved in

• Defined a clear program for interconnected projects such as brand design system, variant strategy, packaging optimisation, and asset unification to ensure alignment with the overarching business strategy, along with key stakeholders and the executive team

• Defined a clear program for our Brand Platform and its relationship to our global and local campaigns, channels, and assets.

• Proactively identified and addressed a potential program blocker, influencing cross-functional stakeholders to collaborate on a solution and keep projects moving forward.

• Coached and partnered with Creative Project Managers, ensuring clarity on project priorities, and any roadblocks to their plans are addressed in a timely manner

Let’s talk about you

You’re a strategic Program Leader

You are an expert at transforming strategic plans into clear, executable programs. You thrive in a dynamic, fast-paced environment, possessing the ability to skillfully juggle multiple projects and responsibilities, adapting to shifting priorities while ensuring the most impactful work is delivered first. You take full ownership of program outcomes, focusing on the successful delivery and impact of the work rather than just the process.

You build collaboration and clarity

You are a proactive and clear communicator, comfortable acting as the central point of contact to ensure transparency and accountability across broad stakeholder groups and interconnected programs of work so you can deliver and influence in line with the overall brand strategy. You have a proven ability to partner with internal and external teams to resource programs effectively and address challenges or conflicts within teams directly and kindly to maintain program momentum and team camaraderie. Your peers would describe you as the person who always brings order, foresight, and alignment to complex, cross-functional initiatives.

You give a crap

Do you want your work to make the world a better place? Do you want to work with other people who feel the same way? What a coincidence — us too!

Why should you work with us?

First off, as a certified B Corp™, we work to make a difference every day while maintaining the highest standards of social and environmental impact. With our most recent score of 125.5 we’re in very good company with other exceptional B Corps around the world.

What’s in it for you?

• A genuine culture of collaboration. We’re a small team, so there’s a lot of room to develop your unique identity and path within the company.

• Generous leave policies - including “Life” Leave.

• Remote-first culture.

• Work From Home stipend, professional development budgets.

Plus:
Our engagement surveys (thanks Culture Amp!) tell us that our team is really proud (95%) to work for Who Gives A Crap and, well, we couldn’t be more proud of that.

Have you made it this far?

If you’re still reading, we think there’s a strong chance you might be our kind of person. Here’s the thing, though — research suggests that 60% of women and underrepresented folks might have already talked themselves out of applying. Even if you don’t check every box above, we want to encourage you to introduce yourself. We believe a diversity of perspectives and experiences makes a team stronger — and the stronger our team, the closer we are to delivering toilets and clean water for all.