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B2C Head of Sports

Playtech

Gibraltar, , Gibraltar permanent

Posted: November 27, 2025

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Quick Summary

The B2C Head of Sports is responsible for leading the development of innovative products and services that deliver a safe, engaging, and entertaining gaming experience.

Job Description

About Playtech                               

Founded in 1999, the company has a premium listing on the Main Market of the London Stock Exchange and is focused on regulated and regulating markets across its B2B business. By leveraging its proprietary technology, Playtech delivers innovative products and services to ensure a safe, engaging and entertaining gaming experience. 

As the gaming industry's leading technology company, it combines business intelligence-driven software, services, content, and platform technology to drive excellence and innovation across the sector. Read more about who we are and what we do here: www.playtechpeople.com and www.playtech.com

 

Here at Playtech, we genuinely believe that people are our biggest asset. Diverse thoughts, experiences, and individual characteristics enrich our work environment and lead to better business decisions. Embracing differences and maintaining transparency in our processes is the core of Playtech's overall commitment to responsible business practices.

Ready to level up your career?

Playtech is looking for a proactive B2C Head of Sportsbook — a strategic sports enthusiast with an eye for detail, ready to take full ownership of the Sportsbook vertical, focusing on the launch of SunBets (News UK) in the first instance. You will manage financial planning, budgeting, and P&L responsibilities while driving player activity and engagement. By developing innovative promotions, ensuring content relevancy, and delivering outstanding player experiences, you will play a key role in shaping the success of our Sportsbook offering.

Your influential mission. You will...

• Manage Sportsbook P&L, budget, and player engagement KPIs.
• Develop and implement the Sportsbook vision and strategy across Product, Operations, Acquisition, Retention, Content, CRM, and Cross-Sell.
• Produce and present periodic financial, promotional, and budgetary reports to the senior team.
• Oversee the daily management of the Sportsbook team and digital operations.
• Monitor and present market trends and product developments, both local and global.
• Handle CS, Risk, Payments, Fraud, and issue management and resolution.
• Ensure quality control for all Sportsbook content, CRM, and marketing materials.
• Collaborate closely with Marketing, CRM, CS, and Product teams to ensure the Sports strategy is planned, communicated, understood, and marketed effectively.
• Manage third-party commercial agreements and relationships.
• Own the Sports product roadmap for platform, player management, and marketing tools.
• Ensure product and process quality by verifying tickets are correctly raised, tracked, and closed (incidents, new features, bugs).

Components for success. You...

• Demonstrate proven Sportsbook management expertise.
• Communicate clearly with strong presentation skills and competence in Excel and PowerPoint.
• Lead as a personable, inclusive, and transparent manager.
• Understand sportsbook players and behaviors across PM/IP, Multi/SGL, channel, market, sport, and player segments.
• Recognize player risk trends and profiling with good analytical insight.
• Apply strong numeracy and analytical skills to make data- and evidence-based decisions.
• Act autonomously and take responsibility for your actions.
• Organize effectively, working to tight deadlines and managing Sports team time in line with key events.
• Possess excellent written and verbal communication skills in English.

Thrive in a culture that values...

• A welcoming environment: Join a friendly and supportive team that values openness and collaboration.
• Variety in your role: Enjoy diverse tasks and the opportunity to contribute to a wide range of initiatives across the team.
• Dynamic workplace: Thrive in a fast-paced, ever-evolving environment that keeps things exciting.
• Meaningful impact: Be empowered to make a difference and bring your ideas to life.
• Innovation: We nurture and promote creativity and innovation, encouraging diverse thinking.
• Growth and development: We offer opportunities for professional growth and development.
• Inclusivity: We celebrate differences and encourage everyone to join us and be themselves at work.
• Work-life balance: We understand the importance of maintaining a healthy work-life balance.

VF2011 Team

VF 2011 Ltd. is a Playtech B2C company that provides integrated managed services for some of the UK's leading casino and bingo sites, with offerings across strategy, operations, product, marketing, technology and compliance. We're an innovative and inclusive team that champions a positive mindset and diversity of thought to drive success and prioritize a collaborative work environment.

 

Playtech is an equal opportunities employer. Our mission is to welcome everyone and create inclusive teams. We celebrate differences and encourage everyone to join us and be themselves at work.

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