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Associate, Merchant Acquisition - GrabMart

Grab

HCMC, , Vietnam permanent

Posted: March 5, 2026

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Quick Summary

The Associate, Merchant Acquisition - GrabMart role involves working with customers to acquire new customers for the business

Job Description

About Grab and Our Workplace

Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility.

Get to Know the Team

The Vietnam Operations team oversees, shapes and grows the business in Grab Vietnam. We develop business strategies to achieve our vision in providing everyday services that matter most to consumers in Vietnam. GrabMart is a fast-growing vertical within Grab. GrabMart focused on delivering everyday essentials to our customers by our app. As part of the Commercial team

Get to Know the Role

You will be reporting to the Lead, Merchant Acquisition and working onsite at the CMC Creative Space office, District 7, HCMC

The Critical Tasks You Will Perform

• Meet, pitch and lead negotiations with assigned/prospected merchant leads to acquire and onboard them unto GrabMart. To market and champion Grabmart's value proposition as the leader of choice for merchants
• Build partnerships with merchants and manage their performance and contribution to building the GrabMart merchant network
• Handle daily merchant queries (commercial & operational) and ensure a smooth onboarding and post-onboarding process
• Be accountable for merchant activity and engagement throughout the merchant's onboarding journey
• Stay informed about market knowledge and competitor activity to contribute to strategies in meeting market changes and merchants' requirements
• Develop an understanding of all products and services Grab offers
• You will manage a portfolio of key restaurants with a focus on building lasting relationships and increasing profitability/revenue.
• You will collaborate with merchants for merchant-funded promo programs, merchant commission schemes, new products/features.
• You will identify bottlenecks and potential issues related to merchant operations and the content management process and provide solutions to these issues.
• You will analyse data and develop plans to increase revenues/profitability for your portfolio and make decisions that build operational performance for your accounts.
• You will build key accounts, measured by deliveries and GMV.
• You will work across departments to tailor merchant-specific needs (e.g. customized reporting, marketing support, integrations).
• You will deliver business improvement projects to create value for both merchants and GrabMart.

What Essential Skills You Will Need

• At least 2-3 years of experience in a related role.
• Experienced in handling and dealing with partners and customers.
• You have written and verbal communication skills in both English and Vietnamese.
• You excel in experience establishing communication and engagement with prospects, with the capability to offer comprehensive solutions for diverse customer needs.
• You can integrate business, strategy, finance, and legal concepts to manage complex, multi-faceted deals.
• You can collaborate with both internal and external teams.

 

Life at Grab

We care about your well-being at Grab, here are some of the global benefits we offer:

• We have your back with Term Life Insurance and comprehensive Medical Insurance.
• With GrabFlex, create a benefits package that suits your needs and aspirations.
• Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
• We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
• Balancing personal commitments and life's demands are made easier with our FlexWork arrangements such as differentiated hours

What We Stand For at Grab

We are committed to building an inclusive and equitable workplace that enables diverse Grabbers to grow and perform at their best. As an equal opportunity employer, we consider all candidates fairly and equally regardless of nationality, ethnicity, religion, age, gender identity, sexual orientation, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.

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