Associate Director, HCP Marketing - Parkinson's Disease

About AbbVie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.

Job Description

The Associate Director (AD) will report directly to the Head of Marketing and will assist in the launch planning, strategy and go-to-market execution for the launch of oral medication in Parkinson’s Disease. In addition, this person will take the lead on all personal and non-personal promotional initiatives related to the launch including developing ISA, P2P, playbook, omnichannel strategy, print materials, website, digital assets, and working with cross-functional partners for ad boards, congresses, and advocacy efforts. The AD will coordinate across both internal and external stakeholders to enable an integrated and successful launch execution. In addition, the AD will manage a team of Marketing Managers and their development.

The responsibilities of this role are listed below but may shift based on business needs.

• Launch strategy development – This individual will assist in the development of the go to market strategy and tactical planning, including participating in LSRs and LRRs.
• Execution of Professional Tactics – This person will execute, in partnership with the agency and MRL partners, key Professional tactics to support the business focusing on rep channels and digital footprint.
• Sales Force Engagement – This individual will partner closely with the sales force and sales training to develop comprehensive and effective tools that will allow for a strong launch.
• Finance – This individual will oversee the budget for personal promotion items related a launch.

• Bachelor’s Degree required.
• Proven marketing experience with increased proficiency in all marketing skills.
• Previous cross franchise/cross channel marketing experience preferred.

Preferred Qualifications: 

• 6+ years of relevant brand marketing experience
• Prior experience in Professional pharmaceutical marketing
• Pharmaceutical launch experience
• Strategic and tactical planning experience
• MBA or other advanced degree

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this postingbased on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more orless than the posted range. This range may be modified in the future. ​

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​

• This job is eligible to participate in our short-term incentive programs. ​

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission,incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paidand may be modified at the Company’s sole and absolute discretion, consistent with applicable law. ​

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled. 

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

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