Associate Digital Marketing Manager

About Us:

YipitData is the leading market research and analytics firm for the disruptive economy and recently raised up to $475M from The Carlyle Group at a valuation over $1B.

We analyze billions of alternative data points every day to provide accurate, detailed insights on ridesharing, e-commerce marketplaces, payments and more. Our on-demand insights team uses proprietary technology to identify, license, clean and analyze the data many of the world’s largest investment funds and corporations depend on.

For three years and counting, we have been recognized as one of Inc’s Best Workplaces. We are a fast-growing technology company backed by The Carlyle Group and Norwest Venture Partners. Our offices are located in NYC, Austin, Miami, Denver, Mountain View, Seattle, Hong Kong, Shanghai, Beijing, Guangzhou, and Singapore. We cultivate a people-centric culture focused on mastery, ownership, and transparency.

About the Role: Digital Marketing Associate

We’re hiring a Digital Marketing Associate to support and execute our paid advertising, social media, earned media, and partnership efforts, with a strong focus on driving brand awareness and external visibility.
This U.S.-based role is ideal for a marketing professional who enjoys working across external-facing channels and balancing hands-on execution with strategic collaboration. You’ll partner closely with senior marketing leadership to bring paid, social, media, and partnership strategies to life, while owning day-to-day execution that shapes how our brand shows up externally.
This position is open to candidates based in the United States and requires U.S. work authorization.

What You’ll Do

Paid Advertising (LinkedIn & Google)

• Execute, manage, and optimize paid campaigns with a focus on awareness, reach, and engagement

• Support audience targeting, creative testing, and budget pacing

• Monitor performance and report on metrics such as impressions, reach, and CTR

• Collaborate cross-functionally on landing pages, messaging, and campaign assets

Social Media Strategy & Execution

• Help develop and maintain a consistent social media strategy focused on brand awareness and engagement

• Own the social content calendar and publishing cadence

• Draft and publish posts, collaborate on visuals, and ensure messaging is on-brand

• Track engagement trends and share insights and recommendations

Media & Reporter Outreach

• Support earned media efforts, including:

• Researching relevant reporters and publications

• Maintaining media and reporter contact lists

• Coordinating contributed content, quotes, and background materials

• Track media placements and support reporting on awareness impact

Partnerships & External Relationships

• Help manage marketing-related partnerships that expand reach and visibility

• Coordinate deliverables, timelines, and communications with external partners

• Support co-marketing initiatives, sponsorships, and partnership-driven campaigns

• Maintain organized partnership documentation and status updates

Cross-Functional Collaboration

• Work closely with content, design, and leadership teams on awareness-driven initiatives

• Help document learnings and best practices across channels

What We’re Looking For

• +2–4 years of experience in marketing, communications, media, or a related role

• Hands-on experience with paid digital advertising, social media, media outreach, and/or partnerships

• Strong written communication skills and attention to detail

• Ability to manage multiple projects and deadlines simultaneously

• Data-informed mindset with interest in measuring awareness and engagement

Nice to Have

• Experience supporting earned media outreach or placements

• Familiarity with LinkedIn Ads and/or Google Ads

• Experience managing or supporting partnerships or co-marketing initiatives

• B2B marketing experience, especially in data-, technology-, or analytics-driven environments

What We Offer

• Competitive compensation: $85,000–$100,000, depending on experience, plus comprehensive benefits

• Clear career paths for both managers and individual contributors, with regular career conversations and internal mobility opportunities

• Flexible work hours, a remote-first environment, flexible vacation, learning reimbursement, team events, and more

• A performance-driven culture where growth is based on impact—not tenure, facetime, or office politics

Candidates must have primary residency in the United States and be physically located in the U.S. to be eligible for this role. Continued U.S. residency is required for employment.

Equal Opportunity

YipitData is committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity employer.

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