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Assistant Store Manager

Comoto

Fairfield, CA, United States permanent

Posted: April 2, 2026

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Quick Summary

The Assistant Store Manager role involves managing a team of sales associates in a fast-paced retail environment, providing excellent customer service and ensuring high sales targets through effective sales strategies and product knowledge.

Job Description

Average total pay: $18.75 - $24.00 an hour (hourly base pay + uncapped tiered commission structure, based on meeting your sales goal)

 

Comoto Holdings is America’s largest and fastest-growing omnichannel platform in the powersports aftermarket-products industry; dedicated to advancing the experience of powersports enthusiasts across the globe. Comoto’s brands, RevZilla, Cycle Gear, J&P Cycles, REVER, and Common Tread,  deliver premium products, dedicated expertise, engaging media, and passionate customer support of the powersports community, through best-in-class e-commerce and retail experiences.

What to expect when you work here

As an Assistant Store Manager (ASM), you will share responsibility for managing the store’s team members and the overall success of the store, including holding Sales Associates accountable for meeting sales goals by ensuring that they provide friendly, enthusiastic customer service. You will be expected to maintain a strong sense of product knowledge, and to provide customers and team members with in-depth information on product features and benefits. You will also assist with, and be knowledgeable in, all store operations, including opening and closing procedures, administering returns/store credit, special orders, and dividing tasks amongst Sales Associates.

You can expect our 5 Core Values to drive everything we do.

Aim For The Podium:

• We provide an outstanding shopping experience and deliver exceptional customer service. The ASM is the lead sales driver for the team, providing training, leading by example, and communicating sales goals

• Demonstrate ownership of store presentation by assigning and assisting with cleaning, stocking, organizing, and merchandising tasks

• Stay up-to-date with our brand and product knowledge, company information, sales and company-wide events, truly becoming a resource to the store’s team members, and to our customer base

Take Risks; Wear a Helmet:

• It never hurts to try something new. We are always looking to grow and progress and want to hear all your new ideas

• Don't be afraid to fail; no one is right all the time, but you can always be well-prepared

Share The Road: 

• We take the health, safety, and wellness of our employees seriously. Our Wellness program and safety committee offers workshops, classes, resources, etc. to all of our team members 

• Our Diversity, Equity, and Inclusion council and employee resource groups promote open and honest communication, remove barriers, and champion policies to build a more equitable environment

• Do the right thing, and lead by example with a friendly and upbeat personality

Keep It Real:

• You'll earn an hourly base rate, plus you'll have a chance to earn commission on a tiered system, based on meeting your sales goal, with additional sales incentives available, such as SPIFFS

• Full Time benefits include Medical/Dental/Vision/Life/Accident, Paid Time Off, 401K, and a generous employee discount

• Because a whole lot of life happens between paychecks, Comoto also offers a voluntary benefit to all team members called DailyPay which allows for secure, instant transfers of earned pay before payday. This benefit is available to all team members immediately upon hire

• We strongly value training and development - with that, your first 5 shifts will be base pay only, so you may focus on learning

Fuel Your Passion:

• Work in an industry that you are passionate about!

• We are a growing company, and we promote from within - career opportunities!

• Exciting opportunities to represent Cycle Gear at special events -- International Motorcycle Show, motocross races, etc.

• We have the best customers! Riders are passionate, friendly, charitable, community-minded people, and we get to interact with them every day!

Our next Assistant Store Manager has:

• 2 years+ sales management, product sales, customer service experience, ideally in a specialty retail environment

• Experience with leading, coaching, mentoring, and/or teaching a team (retail or otherwise)

• Experience with computers (MS Excel) and POS systems (RetailPro)

• A self-starter mentality that consistently delivers an outstanding, personalized retail experience

• An open mind, and is eager to learn and be a part of the riding community

• Motorcycle riding, knowledge, or interest (strongly desired, but not a requirement)

Cycle Gear provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.

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