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Assistant Shop Manager - Vivacity Kuching

FrasersGroup

Kuching, , Malaysia permanent

Posted: March 4, 2026

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Quick Summary

Assistant Shop Manager required for Sports Direct Malaysia to manage a growing retail store and e-commerce site.

Job Description

Sports Direct is part of Frasers Group, a leading UK-based retail group with a portfolio of internationally recognised brands in sports, lifestyle, and fashion.

Sports Direct Malaysia is currently looking for Assistant Shop Manager to join our growing team. 

Sports Direct Malaysia currently operates a total of 40 retail stores domestically and manages a proprietary SportsDirect.com e-commerce site for domestic and regional fulfillment. Sports Direct Malaysia offers over 70 of the leading authentic global sports brands, offering the widest variety of choice and value. The company employs over 1000 staff with a view to expanding rapidly across Asia in the coming years.

We have developed a new generation of stores as part of our multi channel elevation strategy, to enhance the customer experience at every step of the journey. Our focus is on presenting an unrivalled range of quality products at excellent value in a modern spacious environment. The stores are uniquely zoned by key sports categories which include; SD Football, SD Running, SD Training (fitness, cross training, gym equipment, weights, boxing, yoga), SD Rackets (badminton, tennis, squash), SD Swimming (pool, beach, water sports), SD Sports (basketball, rugby, extreme games, cycling, skates & indoor games), SD Lifestyle (Men, Women & Kids) & SD Outdoor (Hiking, trekking, camping & fishing).

• Assist to lead, train, motivate and manage outlet team in delivering best services in all departments.

• Assist to ensure all team members observe and practice company’s policies and rules & regulations.

• Assist to lead and work with the team to achieve monthly sales target of the shop.

• Assist to monitor stock delivering & processing.

• To ensure all Operational and Customer Service SOPs are followed within the shop.

• Manage and monitor product display arrangement as VM guideline as assigned by Shop Manager.

• To conduct daily morning briefing and provide products knowledge training/ info and updates of policies.

• Manage and supervise all team members in the shop and attend to customer enquiries.

• Handle the overall shop operations and ensure consistency in the standard of retail operations in the absent of the Shop Manager.

• Assist to monitor and liaise with respective departments on maintenance and cleanliness of shop premises.

• Assist in stock take (routine, ad-hoc & annual) as and when required.

• Working together with Shop Manager in reviewing and keeping track of sales (set daily target and ensure achievement of sales target).

• Having daily effective and clear official communication with Head Office and relevant departments to ensure smooth operations needs are met and people related matters are tackled.

• Review and appraise staff performance to identify talents and retain staff.

• Assist to ensure accurate tills report and cash collection.

• Implement/execute sales & promotion plans as and when required.

• Support Shop Manager to act on suspicious activities within the premises.

• Any other legal assignments requested by management from time to time.

• At least 2 years working experiences at supervisory level in reputable retail companies at similar size.

• At least a Certificate/Diploma in Retail Management or relevant discipline.

• Have passion and knowledge in sports is an advantage.

• Proven leadership and management skills (with minimum 10 pax).

• Good analytic, problem solving and decision-making skills.

• Good customer service, communication and interpersonal skills.

• Willing to work long hours, weekends, public holidays and shift duty.

• Open for relocation.

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