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Assistant Brand Marketing Manager

PilotCompany

Knoxville, TN, United States permanent

Posted: February 9, 2026

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Quick Summary

We are seeking an Assistant Brand Marketing Manager to join our Knoxville, TN team, where you will be responsible for developing and implementing marketing strategies to promote our brand and drive sales growth.

Job Description

Pilot Company is an industry-leading network of travel centers with more than 30,000 team members and over 750 retail and fueling locations in 44 states and six Canadian provinces. Our energy and logistics division serves as a top supplier of fuel, employing one of the largest tanker fleets and providing critical services to oil operations in our nation's busiest basins. Pilot Company supports a growing portfolio of brands with expertise in supply chain and retail operations, logistics and transportation, technology and digital innovation, construction, maintenance, human resources, finance, sales and marketing.

Founded in 1958 by Jim A. Haslam II and currently led by CEO Adam Wright, our founding values, people-first culture and commitment to giving back remains true to us today. Whether we are serving guests, a fellow team member, or a trucking company, we are dedicated to fueling people and keeping North America moving.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or any other characteristic protected under applicable federal, state, or local law.

Military encouraged to apply.

The Assistant Brand Marketing Manager primarily supports the execution of marketing programs that promote Pilot’s energy and fuel offerings, including wholesale fuels, alternative fuels, as well as credit and billing solutions for fleet customers. This role also requires engaged collaboration with stakeholders across the business. This position reports to the Manager, Brand Marketing and is based in Knoxville, Tennessee.

Essential Job Function

• Support the planning, execution, and optimization of marketing campaigns related to wholesale fuels, fleet solutions for small & medium sized fleets, and alternative fuels
• Maintain campaign calendars and timelines, ensuring alignment across internal stakeholders
• Collaborate with energy stakeholders, sales teams, and others to develop marketing materials
• Write creative briefs and provide ongoing feedback to ensure output supports intended outcomes
• Assist in developing materials for trade shows, sponsorships, and industry partnerships
• Ensure brand standards are consistently applied across marketing materials
• Partner with internal legal counsel to clear and substantiate marketing materials prior to launch
• Work under a moderate degree of direction
• Support additional marketing projects as required by the business

• Bachelor’s degree in marketing, communications, business, or a related field is preferred
• Two years’ experience in a brand marketing role is preferred
• Proven experience collaborating with stakeholder groups to advance marketing initiatives is required

Knowledge, Skills, and Abilities

The ideal candidate will possess the following abilities:

• Strong written and verbal communication skills
• Ability to present point of view based on data and insights
• Understanding of core marketing principles and media channels
• Ability to manage multiple workflows at once
• Experience supporting marketing campaign execution, content development, or sales enablement
• Proficiency in Microsoft Office (PowerPoint, Word, Excel)
• Prior knowledge of the energy, transportation, convenience stores, or fuel sales is a plus

Additional information

• The role is based in Knoxville, TN
• Travel is required less than 10%

Benefits

• Nation-wide Medical Plan/Dental/Vision
• 401(k) and Flexible Spending Accounts
• Employee Fuel Discount
• Adoption Assistance
• Tuition Reimbursement
• Onsite Gym and Cafeteria
• Weekly Pay

All your information will be kept confidential according to EEO guidelines

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