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Assistant Brand Manager

Highland Spring Group

Blackford, Scotland, United Kingdom Hybrid permanent

Posted: May 8, 2026

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Quick Summary

We're looking for an Assistant Brand Manager – Core and Masterbrand to join our Brand Marketing team and help deliver fresh, distinctive and effective brand activity across campaigns, partnerships, product projects and customer touchpoints.

Job Description

At Highland Spring, our ambition is to become the UK’s favourite water brand. Every drop of our natural source water is drawn from protected, organic land in the Ochil Hills, and we’re proud to care for the land, our people, our customers and the communities around us.

We’re looking for an Assistant Brand Manager – Core and Masterbrand to join our Brand Marketing team and help deliver fresh, distinctive and effective brand activity across campaigns, partnerships, product projects and customer touchpoints.

This is a hands-on role where strategy meets execution. You’ll work closely with the Senior Brand Manager, agency partners and teams across the business to bring our brand plans to life brilliantly and consistently.

What you’ll be doing

You’ll support and lead activity across Highland Spring’s Core and Masterbrand plans, including:

• Helping deliver our Masterbrand summer campaign, including artwork management, agency coordination, research and evaluation.

• Leading Sparkling communications activity across key touchpoints, working with marketing agencies, shopper marketing and sales teams.

• Playing a key role in delivering our flagship partnership with the Scottish Rugby Union, including ticket allocation, appearance planning, signage artwork, stock allocation, content delivery and internal communications.

• Supporting brand refresh activity, packaging guidelines, customer and shopper launch plans, and wider cross-functional brand projects.

• Coordinating product samples, mock-ups, imagery requests, content creation and packaging photography.

• Creating and delivering marketing materials for our international export business.

• Using data, agency reporting and market insight to evaluate activity, identify learnings and shape future recommendations.

How you’ll grow

You’ll build strong foundations in brand, consumer and commercial thinking. You’ll learn how to turn brand strategy into effective campaigns, evaluate marketing performance, manage agencies, influence creative output and work cross-functionally to deliver commercial outcomes.

This is a great next step for someone looking to grow their confidence, judgement and impact as a future marketing leader.

About you

You’ll bring a genuine passion for marketing, a positive mindset and a proactive approach. You’ll enjoy working with others, solving problems, managing detail and turning ideas into activity that makes a difference.

We’d love to hear from you if you have:

• Marketing experience in a fast-moving brand environment.

• Local brand marketing experience.

• Strong project management skills and attention to detail.

• Confidence working with agencies, suppliers and cross-functional teams.

• A creative eye and an interest in consumer-focused, insight-led brand activity.

• The ability to use data and insight to make recommendations.

• Commercial awareness and budget management experience, or a willingness to develop in these areas.

• A full driving licence.

Our Values

Our values shape how we work every day:

We’re a Team — we support each other, listen well and do what we say we will do
We’re Proud — we take pride in our work, our brand and our product
We Care — we care for each other, our customers, our hills, our environment and sustainability

Join us

At Highland Spring, everyone’s role matters. This is your opportunity to help shape brand activity for a growing water brand with a unique natural source and a proud connection to the Ochil Hills.

If you’re ready to bring energy, creativity and care to your next marketing role, we’d love to hear from you.

Please note, this role is offered on a hybrid basis, with time split between our Ochils site in Blackford and working from home.


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