Art Director

Business Insider is hiring an Art Director to join our Brand Marketing team, serving the Events and BI Studios teams to lead and execute integrated creative campaigns across branded content, brand marketing, and experiential initiatives.

Business Insider is for people who are driven, optimistic, and always looking forward. Our mission is to inspire action through thought-provoking stories. We tell our audience what they want and need to know to improve their lives and the world with storytelling that is accessible, smart, sometimes unexpected, and always helpful. Our team members embody and uphold Business Insider’s three core values: we are all one team, we are effective, and we get better every day.

Our Marketing, Events, and Studios team partners with brands and internal stakeholders to develop high-impact creative campaigns that span digital storytelling, custom branded content, and live experiences. We operate as a collaborative, cross-functional group that brings together strategy, design, production, and experiential execution to deliver cohesive work across platforms.

The Role & Team:

As an Art Director, you will concept, design, and execute visual systems that power custom branded content, marketing initiatives, and experiential activations. Reporting to a hands-on Creative Director, this is a hands-on senior leadership role that combines high-level conceptual thinking with day-to-day execution.

You will play a critical role within BI Studios, shaping the visual direction of custom content programs, native advertising, and integrated brand partnerships. This includes developing campaign concepts, pitch materials, and scalable design systems that translate across editorial-style storytelling, interactive experiences, social extensions, and event environments.

This role has significant ownership and visibility across revenue-driving initiatives. You will regularly present creative concepts to clients and senior stakeholders, clearly articulating design rationale and creative vision. You will also lead and mentor designers, freelancers, and contractors, ensuring a high standard of craft and consistency across all deliverables.

This position reports directly to the Creative Director and sits within the Brand Marketing team, and serves the Events and BI Studios group. This position is based in our New York City HQ with an in-office presence of at least 2 days per week.

Key Responsibilities:

• Lead the visual development of integrated branded content programs within Insider Studios, from pitch through execution

• Concept and execute cross-channel campaigns spanning digital storytelling, native advertising, marketing communications, and live events

• Partner closely with the Creative Director and cross-functional teams to translate strategy into compelling creative systems

• Develop campaign toolkits that extend across editorial-style content, social, presentations, environmental graphics, and experiential activations

• Present creative concepts clearly and persuasively to clients and senior stakeholders, articulating vision, rationale, and executional approach

• Oversee and mentor designers, freelancers, and contractors while managing multiple high-priority projects

• Ensure all creative work aligns with the client's brand standards and Business Insider guidelines

The Ideal Candidate Has:

• Demonstrable knowledge of integrated campaign development across digital and experiential platforms

• Previous experience with Adobe Creative Suite; Figma proficiency preferred

• Working knowledge of HTML, CSS, and Webflow

• Strong conceptual thinking and visual communication skills

• Experience managing designers, freelancers, and contractors

• Ability to communicate clearly and concisely, present to senior stakeholders and clients, and confidently articulate creative vision

• Sound creative judgment and the ability to balance innovation with brand standards

Nice to Have:

• Previous experience working at a publisher

• Experience within a branded content or custom content studio environment

• Experience collaborating with or supporting live events teams

Salary & Benefits:

• Base salary: $120,000 - $130,000 (dependent on skills, experience, and competencies)

• Additional bonus

• Flexible PTO, 10 paid holidays, and 16 weeks of parental leave

• Comprehensive medical, dental, and vision insurance plans

• Matched and vested 401k plan

• Access to resources for financial planning guidance, family planning services, mental health reach out, and Employee Assistance Programs (EAP)

• Additional benefits include commuter benefits, phone reimbursement, gym membership discounts, and more

Business Insider is committed to providing equal employment opportunities and, when making employment decisions, does not discriminate based on race, ethnicity, gender, gender identity or expression, sex, sexual orientation, age, nationality or national origin, religion, disability, familial status, and military or veteran status. We encourage members of traditionally underrepresented groups to apply.

Business Insider is a subsidiary of Axel Springer SE, a family-owned transatlantic media company headquartered in Berlin and New York. Axel Springer is dedicated to shaping the future of journalism in the free world, believing that a free and informed society is essential to democracy. The company’s guiding principles – first articulated by founder Axel Springer as The Essentials in the aftermath of World War II – remain a cornerstone of the company’s foundation today. Learn more about Axel Springer.

Are you passionate about this opportunity, but worried that you don’t have 100% of the experience we’re looking for? We still want to hear from you! Apply online and let us know why you would make a great addition to Business Insider.