Area Manager - Food Service - Medan

About the position

📍 Location: Medan, Indonesia

About the Role

As an Area Manager for Food Services (FS) and HoReCa in Medan, you will be responsible for driving sales, building strong customer relationships, and ensuring market growth in the Food Services (Industrial & Operator) and HoReCa sectors. You will implement best practices in FMCG to optimize sales strategies, enhance customer engagement, and strengthen distribution channels.

Key Responsibilities

• Present, promote, and sell products/services using solid arguments to existing and prospective customers, especially in Food Services (Industrial & Operator) and HoReCa.

• Perform cost-benefit and needs analysis of existing/potential customers to meet their requirements.

• Establish, develop, and maintain positive business and customer relationships.

• Reach out to customer leads through cold calling and targeted outreach.

• Expedite the resolution of customer problems and complaints to maximize satisfaction.

• Achieve agreed-upon sales targets and outcomes within schedule.

• Coordinate sales efforts with team members and other departments.

• Analyze the territory/market’s potential, track sales, and provide status reports.

• Supply management with reports on customer needs, market trends, competitive activities, and opportunities for new products/services.

• Keep abreast of best practices in FMCG for Food Services and HoReCa, including pricing strategies, trade promotions, and route-to-market optimization.

• Continuously improve through feedback and performance analysis.

Who We’re Looking For

• Proven work experience as a sales representative or area manager in the FMCG industry, specifically in Food Services and HoReCa.

• Strong knowledge of MS Office and familiarity with BRM and CRM practices.

• Ability to build productive business relationships and manage key accounts.

• Highly motivated and target-driven, with a proven track record in sales.

• Ability to create and deliver tailored presentations based on audience needs.

• Relationship management skills and openness to feedback.

• BS/BA degree or equivalent.

What We Offer

• A stable career in a company with a strong market presence

• Attractive benefits including Private Medical Care and Employee Retirement Program

• Opportunities to lead impactful projects and contribute your ideas

• A collaborative and supportive team culture with top industry professionals

What’s next

If this position sounds interesting, please hit the apply button now! If you have additional questions, you can send me an email to [email protected].

We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles. 

Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.

No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.