Analista de desarrollo de mercado y prospeccion comercial

Distro

Barranquilla, Atlántico permanent

Posted: December 22, 2025

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Required Skills

Market Analysis Competitive Mapping Customer Acquisition Market Sizing Transport Cost Calculation Database Management Social Media Marketing

Job Description

La persona en este puesto será responsable de mapear la competencia en Colombia, buscar clientes en sectores similares a los de nuestros clientes actuales, analizar el tamaño potencial del mercado, comunicarse con posibles clientes para ofertar los productos de Alpesa, calcular los costos de fletes y transportes, y usar bases de datos y redes sociales para identificar clientes potenciales.

Responsabilidades:
• Mapeo de Competencia: Analizar y documentar la competencia en el sector para Colombia.
• Búsqueda de Clientes: Identificar y contactar a posibles clientes en sectores relevantes.
• Análisis de Mercado: Estimar el tamaño del mercado potencial para nuestros productos.
• Costos de Transporte: Calcular y comparar costos de fletes y transportes para distintas rutas y métodos.
• Uso de Bases de Datos: Manejar bases de datos para buscar y registrar clientes potenciales (acceso a CRM y documentaciones serán proporcionados; se dispone de argumentarios de ventas).
• Redes Sociales: Utilizar plataformas de redes sociales para la generación de leads y promoción de productos.

Comentarios y Notas:
• Horarios flexibles, con disponibilidad para reuniones y llamadas según la zona horaria de los clientes (7am-5pm).
• Entrenamiento inicial para explicar las necesidades del cliente y que el colaborador demuestre sus capacidades.
• El colaborador estará en contacto con el equipo de marketing.

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